Baidu (BIDU) Return on Equity [ROE] (2009 - 2026)
Baidu (BIDU) reported Return on Equity [ROE] of -1.31% for the quarter ended Jun 30, 2026, down 11.14 percentage points from 9.83% a year earlier and down 1.69 percentage points from the prior quarter.
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Analysis
Baidu (BIDU) Return on Equity [ROE] (2009 - 2026) Analysis & Trends
For the year ended Dec 31, 2025, Baidu posted Return on Equity [ROE] of 2.03%, down 6.66 percentage points from the prior year.
- Return on Equity [ROE] has a five-year change of -8.85 percentage points (years ended Dec 2020 to Dec 2025).
- By year, Return on Equity [ROE] came in at 8.69% in the year ended Dec 31, 2024 (+0.50 pp), 8.18% in the year ended Dec 31, 2023 (+4.88 pp), 3.30% in the year ended Dec 31, 2022 (-0.48 pp) and 3.78% in the year ended Dec 31, 2021 (-7.10 pp).
- The figure for the quarter ended Jun 30, 2026 ranks as the lowest quarterly Return on Equity [ROE] since the quarter ended Jun 30, 2022.
- Year over year, Return on Equity [ROE] has now declined in each of the last four quarters, with an average year-over-year change of -3.89 percentage points over the last eight quarters.
- The high point for year-over-year Return on Equity [ROE] in five years was the quarter ended Mar 31, 2023 (a gain of 14.66 percentage points); the low point was the quarter ended Mar 31, 2022 (a drop of 29.67 percentage points).
- Per Business Quant data, the three quarters before the quarter ended Jun 30, 2026 came in at 0.38% (quarter ended Mar 31, 2026), 1.94% (quarter ended Dec 31, 2025) and 3.03% (quarter ended Sep 30, 2025).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | ROE (Qtr) |
|---|---|---|---|---|---|
| 1 | Palo Alto Networks | 305.41 Bn | 290.49 Bn | 2.30 Bn | 1.11% |
| 2 | CrowdStrike Holdings | 258.16 Bn | 238.60 Bn | 1.10 Bn | 1.60% |
| 3 | Fortinet | 127.25 Bn | 113.18 Bn | 1.64 Bn | 166.87% |
| 4 | Snowflake | 118.44 Bn | 105.76 Bn | 1.04 Bn | -53.23% |
| 5 | Datadog | 96.25 Bn | 77.89 Bn | 881.34 Mn | 4.25% |
| 6 | Axon Enterprise | 34.94 Bn | 29.46 Bn | 546.45 Mn | 5.53% |
| 7 | MongoDB | 33.06 Bn | 23.53 Bn | 569.77 Mn | 1.99% |
| 8 | Okta | 32.62 Bn | 22.72 Bn | 641.00 Mn | 4.27% |
| 9 | Zscaler | 31.48 Bn | 17.60 Bn | - | - |
| 10 | Baidu | 29.71 Bn | -43.91 Bn | 1.47 Mn | -1.31% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | -1.31% |
| Mar 31, 2026 | 0.38% |
| Dec 31, 2025 | 1.94% |
| Sep 30, 2025 | 3.03% |
| Jun 30, 2025 | 9.83% |
| Mar 31, 2025 | 9.41% |
| Dec 31, 2024 | 8.74% |
| Sep 30, 2024 | 8.26% |
| Jun 30, 2024 | 8.19% |
| Mar 31, 2024 | 8.27% |
| Dec 31, 2023 | 8.76% |
| Sep 30, 2023 | 9.91% |
| Jun 30, 2023 | 6.94% |
| Mar 31, 2023 | 6.43% |
| Dec 31, 2022 | 3.48% |
| Sep 30, 2022 | 1.65% |
| Jun 30, 2022 | -6.19% |
| Mar 31, 2022 | -8.23% |
| Dec 31, 2021 | 3.46% |
| Sep 30, 2021 | 4.79% |
API Access
Baidu Return on Equity [ROE] API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=return-on-equity-%5Broe%5D&ticker=BIDU&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "return-on-equity-[roe]", "ticker": "BIDU", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=return-on-equity-%5Broe%5D&ticker=BIDU&period=max&api_key=YOUR_API_KEY");
const data = await res.json();