Baidu (BIDU) Intangibles (2009 - 2026)

Baidu's Intangibles history runs 18 years deep, the most recent figure standing at $633.0 million for Q1 2026.

• In Q1 2026, Intangibles rose 77.31% year-over-year to $633.0 million; the TTM figure through Mar 2026 stood at $633.0 million (up 77.31% YoY), while the FY2025 annual figure was $556.0 million, up 424.53% from the prior year.
• Intangibles was $633.0 million for Q1 2026 at Baidu, up from $548.6 million in the prior quarter.
• In the past five years, Intangibles ranged from a high of $633.0 million in Q1 2026 to a low of $107.0 million in Q3 2024.
• Historically, Intangibles has averaged $254.8 million across 5 years, with a median of $176.3 million in 2022.
• The sharpest annual moves came in 2023 and 2025: Intangibles slumped 34.67% in 2023, then surged 410.45% in 2025.
• A 5-year view of Intangibles shows it stood at $176.3 million in 2022, then slumped by 30.6% to $122.4 million in 2023, then declined by 12.17% to $107.5 million in 2024, then soared by 410.45% to $548.6 million in 2025, then increased by 15.38% to $633.0 million in 2026.
• The last three Intangibles figures came in at $633.0 million (Q1 2026), $548.6 million (Q4 2025), and $458.0 million (Q3 2025), per Business Quant data.