Growth Metrics

Baidu (BIDU) FCF Margin (2017 - 2025)

Baidu has reported FCF Margin over the past 15 years, most recently at 7.97% for Q4 2025.

  • For Q4 2025, FCF Margin fell 422.0% year-over-year to 7.97%; the TTM value through Dec 2025 reached 3.44%, down 3045.0%, while the annual FY2025 figure was 11.37%, 2122.0% down from the prior year.
  • FCF Margin for Q4 2025 was 7.97% at Baidu, down from 9.14% in the prior quarter.
  • Over five years, FCF Margin peaked at 52.22% in Q2 2023 and troughed at 36.57% in Q1 2025.
  • A 5-year average of 26.97% and a median of 31.51% in 2021 define the central range for FCF Margin.
  • Biggest five-year swings in FCF Margin: surged 1986bps in 2022 and later plummeted -7019bps in 2025.
  • Year by year, FCF Margin stood at 28.04% in 2021, then surged by 43bps to 40.13% in 2022, then grew by 27bps to 51.06% in 2023, then tumbled by -76bps to 12.19% in 2024, then tumbled by -35bps to 7.97% in 2025.
  • Business Quant data shows FCF Margin for BIDU at 7.97% in Q4 2025, 9.14% in Q3 2025, and 4.97% in Q2 2025.