Zenvia Inc. provides a unified end-to-end customer experience platform that combines software-as-a-service applications with communications-platform-as-a-service channels. The company enables businesses to create personalized, scalable interactions across SMS, voice, WhatsApp, Instagram, webchat and other digital touchpoints. Its platform integrates artificial intelligence, chatbots, single customer view and journey orchestration tools to help companies attract, convert,…
Zenvia Inc. provides a unified end-to-end customer experience platform that combines software-as-a-service applications with communications-platform-as-a-service channels. The company enables businesses to create personalized, scalable interactions across SMS, voice, WhatsApp, Instagram, webchat and other digital touchpoints. Its platform integrates artificial intelligence, chatbots, single customer view and journey orchestration tools to help companies attract, convert, serve and nurture end-consumers. Zenvia serves customers throughout Latin America from its headquarters in São Paulo, Brazil.
Revenue is generated primarily from two sources: subscription fees and professional services for its SaaS suite, and usage-based fees for its CPaaS offerings. SaaS revenue comes from monthly or annual subscriptions for products such as Zenvia Attraction, Zenvia Conversion, Zenvia Service and Zenvia Success, as well as from implementation and consulting projects. CPaaS revenue is driven by the volume of messages, voice calls and other interactions transmitted through SMS, voice, WhatsApp, Instagram and webchat channels. The company’s net revenue expansion rate, which measures growth from existing customers, was 106.5% in 2024, 92.4% in 2023 and 107.7% in 2022.
The company operates through the following segments. These are its SaaS and CPaaS businesses.
• SaaS segment: This segment provides subscription-based access to Zenvia Attraction, Zenvia Conversion, Zenvia Service and Zenvia Success, along with implementation, consulting and AI‑enhanced tools that support marketing, sales, service and customer success workflows.
• CPaaS segment: This segment delivers usage‑based pricing for SMS, voice, WhatsApp, Instagram and webchat interactions, enabling enterprises to send notifications, conduct conversations and run automated campaigns through programmable APIs.
Zenvia holds a leading position in the Latin American customer experience and communications‑platform‑as‑a‑service markets, competing with global players such as Infobip, Sinch, Twilio and MessageBird as well as local CX SaaS providers like Take (Brazil) and Yalo (Mexico). Its competitive advantages include a composable platform that combines SaaS and CPaaS capabilities, a self‑service model that reduces adoption friction, strong artificial intelligence integration in chatbots and analytics, ISO 27001 certification for information security, and a low entry price that attracts small and medium businesses. The company’s net revenue expansion rates above 100% in 2022 and 2024 demonstrate its ability to grow revenue from existing customers through cross‑selling and upselling.
Zenvia serves a diverse customer base that ranges from small family‑owned businesses to large enterprises across sectors such as financial services, retail, insurance, education, healthcare and consumer goods. Notable clients include LG Electronics, Casas Bahia, Mitra, Ânima, Petlove, Tivit and Mobly. The company also works with numerous banks, insurers, universities and hospitals that use its platform for transaction alerts, appointment reminders, student engagement and secure document management. In 2024 the ten largest customers accounted for 38.2% of revenue, while the single largest customer contributed more than 7.4% of sales.
Sector:TechnologySector rationaleZenvia designs and operates a customer experience platform consisting of SaaS applications (Zenvia Attraction, Conversion, etc.) and CPaaS channels (programmable APIs for SMS, WhatsApp, and voice). Its revenue model is based on software subscriptions and usage-based fees for digital communication technology, which falls squarely within the Technology sector's scope for software and communications platforms.Industries:Communications PlatformsTechnologyPrimaryZenvia's core business is a communications-platform-as-a-service (CPaaS) that enables businesses to interact via SMS, voice, WhatsApp, Instagram, and webchat. This is a direct match for a communications platform sold to businesses for real-time interaction.CRM and Sales SoftwareTechnologySecondaryThe company sells a SaaS suite including Zenvia Success and Zenvia Conversion, which are designed to support sales and customer success workflows.Marketing SoftwareTechnologySecondaryZenvia provides the Zenvia Attraction product and AI-enhanced tools specifically to support marketing workflows and automated campaigns.Classified using BQ-MICSCIK: 0001836934