Zhibao Technology Inc. is a holding company that conducts its operations through PRC subsidiaries primarily Zhibao China and Sunshine Insurance Brokers. The company provides digital insurance brokerage services and managing general underwriting services in China using a 2B2C embedded insurance model.

The company generates revenue mainly from insurance brokerage fees paid by insurance companies and from managing general underwriting service fees. Insurance brokerage fees accounted for approximately ninety four percent of total revenue in the fiscal year ended June 2024 and ninety nine percent in the fiscal year ended June 2025. Managing general underwriting fees contributed about six percent of revenue in fiscal 2024 and one percent in fiscal 2025.

Zhibao Technology Inc. positions itself as a leading insurtech firm in China pioneering the 2B2C embedded insurance model. The company claims to be the first mover in digital insurance brokerage platforms in China and reports cooperation with over two thousand four hundred business channels and more than twenty four million end customers. Competitive advantages include its proprietary platform as a service technology diversified insurance solutions and experienced management team.

The company serves a broad base of end customers sourced through its business channels which include internet platforms large and medium sized enterprises and government agencies. As of the latest period it reported cooperation with more than two thousand four hundred business channels and a reach exceeding twenty four million individual customers.