Digital Marketing Services was Usa Today’s largest product and service line in fiscal 2025, bringing in $585.07M of $2.30B (25%).
| Product and Service | FY 2016 | FY 2017 | FY 2018 | FY 2019 | FY 2020 | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Print Circulation | $952.02M | $772.20M | $650.05M | $570.38M | ||||||
| Circulation | — | — | — | — | ||||||
| Advertising | — | — | — | — | ||||||
| Digital Marketing Services | $611.37M | $627.42M | $627.87M | $585.07M | ||||||
| Print Advertising | $670.88M | $576.55M | $525.80M | $475.23M | ||||||
| Local & National Print | — | — | — | — | ||||||
| Digital Media | — | — | — | — | ||||||
| Digital Advertising | $357.35M | $333.61M | $346.38M | $352.82M | ||||||
| Digital Advertising & Marketing Services | — | — | — | — | ||||||
| Classified Print | — | — | — | — | ||||||
| Commercial & Other | $283.82M | $264.44M | $229.82M | $200.54M | ||||||
| Other | — | — | — | — | ||||||
| Commercial Printing & Other | — | — | — | — | ||||||
| Digital-Only Subscription | $132.62M | $155.62M | $188.83M | $175.28M | ||||||
| Digital Other | $75.27M | $77.91M | $86.74M | $70.83M | ||||||
| Digital Classified | — | — | — | — | ||||||
| Other Revenues | — | $6.27M | $5.66M | $6.07M | ||||||
| Corporate & Other | $5.44M | — | — | — | ||||||
| Intersegment Revenues | — | -$150.46M | -$151.82M | -$134.00M | ||||||
| Elimination Of Intersegment Revenues | -$143.46M | — | — | — | ||||||
| Total | $2.95B | $2.66B | $2.51B | $2.30B |
Usa Today brought in $2.30B from its nine product and service lines in fiscal 2025, the year ended December 31, 2025. That was down 8.3% from $2.51B in fiscal 2024. Digital Marketing Services was the largest at $585.07M (25.4%), ahead of Print Circulation at $570.38M (24.8%) and Print Advertising at $475.23M (20.6%). The other five lines brought in $805.54M combined.
Compared with fiscal 2024, Digital Advertising grew fastest, up 1.9% to $352.82M, while Digital Other fell the most, down 18.3% to $70.83M.
Usa Today began breaking out Other Revenues in fiscal 2023 and Intersegment Revenues in fiscal 2023. Usa Today stopped reporting Corporate & Other as a separate line after fiscal 2022, when it brought in $5.44M. The total is net of Intersegment Revenues, which took $134.00M off revenue in fiscal 2025.
Usa Today Media was Usa Today’s largest segment in fiscal 2025, bringing in $1.74B of $2.30B (76%).
| Segment | FY 2017 | FY 2018 | FY 2019 | FY 2020 | FY 2022 | FY 2023 | FY 2024 | FY 2025 |
|---|---|---|---|---|---|---|---|---|
| Gannett Media | — | — | — | — | ||||
| Domestic Gannett Media | $2.38B | — | — | — | ||||
| Usa Today Media | — | $2.10B | $1.94B | $1.74B | ||||
| Publishing | — | — | — | — | ||||
| Localiq | — | $477.91M | $477.81M | $448.31M | ||||
| Digital Marketing Solutions | $468.88M | — | — | — | ||||
| Newsquest | $234.63M | $233.98M | $239.27M | $238.27M | ||||
| Marketing Solutions | — | — | — | — | ||||
| Other Revenues | — | $6.27M | $5.66M | $6.07M | ||||
| Corporate & Other | $5.44M | — | — | — | ||||
| Intersegment Revenues | — | -$150.46M | -$151.82M | -$134.00M | ||||
| Elimination Of Intersegment Revenues | -$143.46M | — | — | — | ||||
| Intersegment Eliminations | — | — | — | — | ||||
| Total | $2.95B | $2.66B | $2.51B | $2.30B |
Usa Today brought in $2.30B from its five segments in fiscal 2025, the year ended December 31, 2025. That was down 8.3% from $2.51B in fiscal 2024. Usa Today Media was the largest at $1.74B (75.7%), ahead of Localiq at $448.31M (19.5%) and Newsquest at $238.27M (10.3%). The remaining segment, Other Revenues, brought in $6.07M.
Compared with fiscal 2024, every segment above 2% of revenue shrank. Newsquest held up best, down 0.4% to $238.27M, and Usa Today Media fell the most, down 10.1% to $1.74B.
Usa Today began breaking out Usa Today Media in fiscal 2023, Localiq in fiscal 2023, Other Revenues in fiscal 2023 and Intersegment Revenues in fiscal 2023. Usa Today stopped reporting Domestic Gannett Media ($2.38B in fiscal 2022), Digital Marketing Solutions ($468.88M in fiscal 2022) and Corporate & Other ($5.44M in fiscal 2022) as separate segments. The total is net of Intersegment Revenues, which took $134.00M off revenue in fiscal 2025.
Usa Today (TDAY) reports its revenue by product and service and by segment. In fiscal 2025, Digital Marketing Services was its largest product and service line, bringing in $585.07M (25.4% of the total), followed by Print Circulation at $570.38M (24.8%).
Digital Marketing Services was Usa Today's largest product and service line in fiscal 2025, bringing in $585.07M, or 25.4% of the $2.30B total across its nine product and service lines.
Usa Today Media was Usa Today's largest segment in fiscal 2025, bringing in $1.74B, or 75.7% of the $2.30B total across its five segments.
Among Usa Today's product and service lines that make up at least 2% of revenue, Digital Advertising grew fastest in fiscal 2025, up 1.9% from $346.38M to $352.82M.
Every figure comes from Usa Today's annual financial filings, as reported. Each line keeps the name Usa Today gives it, and years follow its fiscal calendar.
Usa Today's revenue by product and service goes back to fiscal 2016, with figures through fiscal 2025. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.