Mag Magna Corp is a consulting firm that, until January 2026, provided advisory services to poultry farming operations. The company assisted clients with operational improvements, regulatory compliance, and supply chain optimization. Effective December 24, 2025, a change in control occurred when Harpreet Sangha acquired a controlling interest and assumed sole officer and director responsibilities. Following this event, the board redirected the company’s strategy toward acquiring real property rights for the exploration and sale of rare earth minerals. In January 2026, Mag Magna Corp entered into a purchase agreement covering 21 parcels of real property in Hardin County, Illinois, and 3 unpatented lode mining claims in Mohave County, Arizona. These assets form the foundation of the company’s new business direction.

Mag Magna Corp generated revenue primarily from the delivery of consulting services and the provision of API requests to its poultry farming clients. For the 6 months ended October 31, 2025, the company reported zero revenue, compared with $16,041 for the same period in the prior year. In the 3 months ended October 31, 2024, revenue consisted of fees for consulting work and charges for API usage. The decline in revenue reflects the cessation of the consulting business after the change in control and the subsequent shift to mineral rights acquisition. As of the latest reporting period, the company has not yet commenced commercial sales from its mineral assets.

In the poultry farming consulting space, Mag Magna Corp competed with a range of specialized advisory firms that provide similar services to livestock producers. The company’s competitive advantage stemmed from its deep understanding of poultry production systems and its ability to deliver tailored API solutions. After the strategic shift, the company now operates in the rare earth minerals sector, where it faces competition from established mining enterprises and junior exploration companies. Its early stage position is bolstered by the acquisition of specific land parcels and mining claims that grant direct access to prospective rare earth deposits. While the firm is still developing its operational capabilities, its niche asset base differentiates it from pure play consultants and from larger diversified miners.

Historically, Mag Magna Corp served poultry farming businesses that sought expert advice on flock management, health protocols, and operational efficiency. These clients ranged from small family owned farms to larger integrated poultry producers. Following the change in strategy, the company’s prospective customers include manufacturers, technology firms, and end users that require rare earth elements for high tech applications. Although the firm has not yet secured sales contracts for its mineral assets, it intends to target industrial consumers of rare earth oxides and metals. The overall customer profile reflects the company’s transition from a service based model to a resource oriented business.