mF International Ltd (NASDAQ: MFI)

mF International Ltd is a holding company incorporated in the British Virgin Islands that provides financial trading solutions through its operating subsidiaries in Hong Kong. The company's principal subsidiary m-FINANCE develops and delivers real-time mission critical forex bullion commodities trading platform solutions financial value added services mobile applications and financial information for brokers and institutional clients via internet or platform as software as a service. m-FINANCE has approximately 20 years of experience serving clients located over mainland China Hong Kong and Southeast Asia. Its trading platform handles a monthly average transaction value of over US$100 billion.

Revenue is primarily generated from the operations of the operating subsidiaries providing trading platform solutions and financial value added services via internet or platform as software as a service. The company earns income from initial set up installation and customization services subscriptions hosting support and maintenance services liquidity services white label services and quotes news package subscription services. Revenue is derived from fee types including one time service fees monthly subscription fees and transaction fees based on trading volume or lot size. Prepayment of recurrent fees is required in most cases on a quarterly or annual basis.

The company operates through the following segments: m-FINANCE.

• m-FINANCE provides a comprehensive range of financial trading solutions covering the trade life cycle including real-time mission critical forex bullion commodities trading platform solutions financial value added services mobile applications and financial information for brokers and institutional clients. Its key services encompass the mF4 Trading Platform Trader Pro Bridge and Plugins CRM System ECN System Liquidity Solutions Cross-platform Broker+ Solution Social Trading Applications and other value added services. The platform features Front Middle and Back Office modules a Pricing Engine Customer Relationship Management system liquidity solutions white label services Social and copy trading CopyMaster and other financial value added services such as interactive charts professional trading analysis economic calendar instant financial news real-time quotes online payment gateway mobile CRM and website development.

mF International Ltd operates in a competitive and fragmented financial technology industry in Hong Kong and Asia. The company benefits from an experienced management team with strong credentials and extensive experience in the IT and finance sectors. Its competitive strengths include a unique comprehensive one-stop offering covering the needs of traders dealers and financial institutions 24/7 round-the-clock support services and the I-A-D-T philosophy which integrates information analysis decision and transaction into a systematic trading process. The company leverages strong local partnerships for efficient access to local networks and information.

The company serves financial institutions including brokers investment banks institutional clients liquidity providers and financial services providers. As of the date of this annual report the operating subsidiaries do not rely on any key clients with the top five customers representing less than 40% of revenue and changing annually. Client acquisition occurs through existing client referrals personal networking online advertisement promotion digital marketing and exhibition.