Okta, Inc. provides cloud based identity and access management solutions that enable organizations to securely connect users to applications and data. It operates in the identity and access management industry offering platforms for workforce and customer identity scenarios.

The company generates revenue primarily by selling multi year subscriptions to its cloud based identity platforms. It sells directly through field and inside sales teams and indirectly via channel partners such as resellers system integrators and cloud marketplaces.

The company operates through the following segments:.

• The Workforce Identity segment centers on the Okta Platform which provides adaptive multi factor authentication single sign on API access management access gateway device access universal directory identity threat protection identity security posture management and privileged access management for employees contractors and partners.

• The Customer Identity segment is powered by the Auth0 Platform which offers universal login adaptive multi factor authentication passwordless login machine to machine tokens private cloud deployment options organizations management extensibility fine grained authorization and Auth0 for AI Agents to secure customer facing applications and enable developer innovation.

Okta, Inc. holds a strong position as an independent identity provider competing with large technology firms such as Microsoft and various specialized authentication vendors. Its advantages include technological neutrality a large integration network exceeding seven thousand pre built connectors and network effects that increase value as more customers and developers join the platform.

More than twenty thousand customers across industries including enterprises small and medium businesses universities nonprofits and government agencies use the company's platforms to manage identities.