Lamar Advertising LAMR

NASDAQ LAMR
$161.12 +5.13 (+3.29%)
As of: Nov 9, 2026 · 2:21 PM EST

Lamar Advertising (LAMR) stock price is $161.12, up 3.29% on the day, as of Nov 9, 2026. It has a market cap of $16.35Bn and a P/E ratio of 29.43, and is classified in the Billboard REITs industry (Real Estate sector).

Key Stats
Market Cap16.35 Bn
P/E29.43
FCF (Yr)683.25 Mn
ROA (Yr)8.77
EV to EBIT21.86
Net Income (Yr)593.07 Mn
Enterprise Value16.16 Bn
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About

Lamar Advertising Company is one of the largest outdoor advertising companies in the United States based on number of displays and has operated under the Lamar name since 1902. The company manages its business through three operating segments: billboard, logo and transit advertising. It rents space for advertising on billboards, buses, shelters, benches, logo plates, and in airport terminals, offering a fully integrated service that covers ad copy production, placement, and…

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Sectors: Real Estate Communication Services Sector rationale The company's primary revenue model is based on owning and leasing physical advertising estate, specifically billboards, logo signs, and transit shelters, which aligns with the 'Billboard REITs' and 'Outdoor and out-of-home advertising operators that own the display estate' definitions in Real Estate. A secondary sector of Communication Services is included because the company provides integrated advertising services, including ad copy production and placement for a diverse range of advertisers. Industries: Billboard REITs Billboard REITs Primary Lamar Advertising owns and leases outdoor advertising structures, including approximately 159,300 billboard displays and 144,400 logo signs. Its revenue is derived from leasing this outdoor display inventory to advertisers. Advertising Agencies Advertising Agencies Secondary The company provides integrated advertising services, including ad copy production and placement, for its clients across the hospitality, retail, and automotive sectors. Classified using BQ-MICS CIK: 0001090425

Contract with Customer, Sales Channel Breakdown of Revenue (2025)

History

Segments Breakdown of Revenue (2025)

History
Peer percentiles

How Lamar Advertising ranks

Ranked against the 11 companies in Infrastructure REITs58 metrics · as of Nov 6, 2026

Valuation

12 metrics · Lower multiples rank higher; a negative multiple ranks last
  • P/E 28.7xMedian 25.1x 50th
  • P/FCF 19.1xMedian 19.1x 70th
  • P/Operating cash flow 15.1xMedian 15.5x 70th
  • P/S 5.89xMedian 6.48x 56th
  • P/B 13.8xMedian 2.29x Too few peers —
  • P/Tangible bookNegative tangible equity −110xMedian 1.72x Not meaningful —
  • EV/EBITDA 15.8xMedian 17.9x 63rd
  • EV/EBIT 23.2xMedian 23.2x 60th
  • EV/Revenue 7.37xMedian 9.40x 56th
  • EV/FCF 23.9xMedian 31.0x 90th
  • EV/Operating cash flow 18.9xMedian 22.3x 90th
  • PEG (3Y EPS CAGR) 2.85Median 0.67 Too few peers —
Peer group

Peer Comparison

Companies in the Billboard REITs
View all peers
S.No. Ticker Company Market CapP/EP/STotal Debt (Qtr)
1 AMT American Tower Corp /Ma/ 88.38 Bn26.678.0337.58 Bn
2 DLR Digital Realty Trust, Inc. 63.97 Bn72.219.0119.49 Bn
3 CCI Crown Castle Inc. 37.72 Bn45.899.2417.80 Bn
4 SBAC Sba Communications Corp 20.06 Bn20.367.0312.90 Bn
5 LAMR Lamar Advertising Co/New 16.35 Bn29.437.033.51 Bn
6 OUT OUTFRONT Media Inc. 5.64 Bn23.052.922.53 Bn
7 IHS IHS Holding Ltd 2.83 Bn19.941.823.11 Bn
8 AD Array Digital Infrastructure, Inc. 2.61 Bn4.8712.210.67 Bn