Hubspot HUBS Revenue Breakdown

NYSE HUBS
$213.77 -2.35 (-1.09%)
As of: Sep 21, 2026 · 3:59 PM EDT
Annual revenue breakdowns for Hubspot, fiscal 2012 to 2025, as reported in its filings.
Annual history

Hubspot Revenue by Geography

Years FY 2012–2025
Lines 3
FY 2025 Total $3.13B

Americas was Hubspot’s largest region in fiscal 2025, bringing in $1.87B of $3.13B (60%).

Hubspot revenue by geography, fiscal 2012 to 2025
Geography FY 2012 FY 2014 FY 2015 FY 2016 FY 2017 FY 2018 FY 2019 FY 2020 FY 2021 FY 2022 FY 2023 FY 2024 FY 2025
Americas $1.07B $1.32B $1.59B $1.87B
Europe $507.51M $668.26M $825.60M $1.01B
Asia Pacific $149.53M $180.40M $213.06M $248.13M
Total $1.73B $2.17B $2.63B $3.13B
Totals include 1 discontinued line from earlier reporting.

Hubspot revenue by geography: what the figures show

Hubspot brought in $3.13B from its three regions in fiscal 2025, the year ended December 31, 2025. That was up 19.2% from $2.63B in fiscal 2024. Americas was the largest at $1.87B (59.8%), ahead of Europe at $1.01B (32.3%) and Asia Pacific at $248.13M (7.9%).

Compared with fiscal 2024, Europe grew fastest, up 22.5% to $1.01B. Every region above 2% of revenue grew. From fiscal 2022 to 2025, combined revenue from these regions grew from $1.73B to $3.13B, a compound annual growth rate of 21.8%. Americas' share of the total fell from 62.0% to 59.8%.

Annual history

Hubspot Revenue by Product & Service

Years FY 2016–2025
Lines 2
FY 2025 Total $3.13B

Subscription was Hubspot’s largest product and service line in fiscal 2025, bringing in $3.06B of $3.13B (98%).

Hubspot revenue by product and service, fiscal 2016 to 2025
Product and Service FY 2016 FY 2017 FY 2018 FY 2019 FY 2020 FY 2021 FY 2022 FY 2023 FY 2024 FY 2025
Subscription $1.69B $2.12B $2.57B $3.06B
Professional Services & Other $40.43M $46.75M $58.00M $67.35M
Total $1.73B $2.17B $2.63B $3.13B

Hubspot revenue by product and service: what the figures show

Hubspot brought in $3.13B from its two product and service lines in fiscal 2025, the year ended December 31, 2025. That was up 19.2% from $2.63B in fiscal 2024. Subscription was the largest at $3.06B (97.8%), ahead of Professional Services & Other at $67.35M (2.2%).

Compared with fiscal 2024, Subscription grew 19.2% to $3.06B and Professional Services & Other grew 16.1% to $67.35M. From fiscal 2022 to 2025, combined revenue from these lines grew from $1.73B to $3.13B, a compound annual growth rate of 21.8%. Subscription's share held steady at about 97.8%.

Questions

Hubspot Revenue Breakdown FAQ

How does Hubspot make money?

Hubspot (HUBS) reports its revenue by geography and by product and service. In fiscal 2025, Americas was its largest region, bringing in $1.87B (59.8% of the total), followed by Europe at $1.01B (32.3%).

What is Hubspot's largest region?

Americas was Hubspot's largest region in fiscal 2025, bringing in $1.87B, or 59.8% of the $3.13B total across its three regions.

What is Hubspot's largest product and service line?

Subscription was Hubspot's largest product and service line in fiscal 2025, bringing in $3.06B, or 97.8% of the $3.13B total across its two product and service lines.

Which Hubspot region is growing the fastest?

Among Hubspot's regions that make up at least 2% of revenue, Europe grew fastest in fiscal 2025, up 22.5% from $825.60M to $1.01B.

Where does this revenue breakdown data come from?

Every figure comes from Hubspot's annual financial filings, as reported. Each line keeps the name Hubspot gives it, and years follow its fiscal calendar.

How far back does Hubspot's revenue breakdown go?

Hubspot's revenue by geography goes back to fiscal 2012, with figures through fiscal 2025. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.