Strive, Inc. (NASDAQ: ASST)

Asset Entities Inc., or ASST, is a technology company that operates in the social media marketing and content delivery industry. The company specializes in providing services across various platforms such as Discord, TikTok, and other social media platforms. ASST was founded in 2020 by Arshia Sarkhani, CEO and President, and Kyle Fairbanks, Executive Vice-Chairman and Chief Marketing Officer, with the vision of making Wall Street trading education and entertainment accessible to the Generation Z masses through social media.

ASST's main business activities involve generating revenue through three primary segments, namely Discord Communities, Social Media and Marketing, and AE.360.DDM. The Discord Communities segment focuses on providing financial literacy education and entertainment on trading and investment through four separate servers. As of March 2024, the company has a combined user membership of approximately 210,000. This segment offers premium subscription fees ranging from $4.99 to $59.99, providing access to various features such as live trading diaries, premium prerecorded investing and trading education video content, and private group discussion channels.

The Social Media and Marketing segment offers white-label marketing, content creation, content management, TikTok promotions, and TikTok consulting services to clients in various industries. The company leverages its network of social media influencers, known as the Social Influencer Network (SiN), to increase social media reach for clients and drive traffic to their businesses. The company's social media and marketing agreements are subject to customary confidentiality, non-disparagement, indemnification, and other standard terms.

The AE.360.DDM segment provides a suite of services to individuals and companies seeking to create their own server on Discord. The company offers three levels of service, including design and development, management, and integration with third-party apps. The AE.360.DDM service includes features such as private channels, special-purpose community bots, and external links to websites.

ASST is a leading provider of Discord communities, social media marketing, and AE.360.DDM services. The company has a strong presence on social media, with a social media following of over 2 million and a reach of over 1 billion interactions across all platforms. ASST's competitive advantage in the market stems from its expertise in designing, developing, and managing Discord servers, as well as its strong network of social media influencers.

The company's customers include apparel brand Kappa USA, rock band Matchbox Twenty, and former professional football player Michael Irvin, among others. ASST has also partnered with OptionsSwing, a provider of investment research and analysis education services, to offer premium subscription fees to its Discord server members.

ASST's primary products and services include its premium subscription fees for the Discord Communities segment, white-label marketing, content creation, content management, TikTok promotions, and TikTok consulting services for the Social Media and Marketing segment, and the AE.360.DDM service for the AE.360.DDM segment.