Zhihu (ZH) Price to Sales (2021 - 2026)
Zhihu's Price to Sales came in at 0.67 for the quarter ended Jun 30, 2026, down 7.8% from 0.73 a year earlier but up 9.7% from the prior quarter.
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Analysis
Zhihu (ZH) Price to Sales (2021 - 2026) Analysis & Trends
For the year ended Dec 31, 2025, Zhihu's Price to Sales was 0.68, up 18.3% from the prior year.
- Going back by year, Price to Sales was 0.57 in the year ended Dec 31, 2024 (-35.3%), 0.89 in the year ended Dec 31, 2023 (-38.0%), 1.43 in the year ended Dec 31, 2022 (-78.4%) and 6.63 in the year ended Dec 31, 2021.
- The five-year range for quarterly Price to Sales is 0.45 (the quarter ended Jun 30, 2024) to 6.70 (the quarter ended Dec 31, 2021).
- Year-over-year, Price to Sales increased in four of the last eight quarters, with growth averaging 5.8%.
- The fastest year-over-year change in Price to Sales over five years came in the quarter ended Jun 30, 2025 (growth of 59.9%), and the weakest in the quarter ended Dec 31, 2022 (a decline of 79.0%).
- Business Quant data shows ZH's Price to Sales at 0.61 (quarter ended Mar 31, 2026), 0.69 (quarter ended Dec 31, 2025) and 0.99 (quarter ended Sep 30, 2025) in the three quarters before the quarter ended Jun 30, 2026.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Alphabet | 4,173.87 Bn | 3,931.39 Bn | 73.85 Bn |
| 2 | Meta Platforms | 1,849.67 Bn | 1,552.19 Bn | 49.47 Bn |
| 3 | Netflix | 279.23 Bn | 239.43 Bn | 6.52 Bn |
| 4 | Alibaba Group Holding | 245.86 Bn | 63.73 Bn | 15.11 Bn |
| 5 | Shopify | 196.08 Bn | 173.27 Bn | 1.71 Bn |
| 6 | Uber Technologies | 138.90 Bn | 110.88 Bn | 6.38 Bn |
| 7 | Booking Holdings | 119.48 Bn | 52.53 Bn | - |
| 8 | PDD Holdings | 107.30 Bn | -144.64 Bn | 9.45 Bn |
| 9 | Spotify Technology | 97.33 Bn | 54.56 Bn | 1.86 Bn |
| 10 | Zhihu | 276.19 Mn | -2.00 Bn | 57.98 Mn |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 0.67 |
| Mar 31, 2026 | 0.61 |
| Dec 31, 2025 | 0.69 |
| Sep 30, 2025 | 0.99 |
| Jun 30, 2025 | 0.73 |
| Mar 31, 2025 | 0.73 |
| Dec 31, 2024 | 0.57 |
| Sep 30, 2024 | 0.66 |
| Jun 30, 2024 | 0.45 |
| Mar 31, 2024 | 0.66 |
| Dec 31, 2023 | 0.89 |
| Sep 30, 2023 | 1.02 |
| Jun 30, 2023 | 1.13 |
| Mar 31, 2023 | 1.31 |
| Dec 31, 2022 | 1.41 |
| Sep 30, 2022 | 1.11 |
| Jun 30, 2022 | 1.88 |
| Mar 31, 2022 | 2.67 |
| Dec 31, 2021 | 6.70 |
| Sep 30, 2021 | 3.19 |
API Access
Zhihu Price to Sales API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=price-to-sales&ticker=ZH&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "price-to-sales", "ticker": "ZH", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=price-to-sales&ticker=ZH&period=max&api_key=YOUR_API_KEY");
const data = await res.json();