Synchrony Financial (SYF) Goodwill & Intangibles (2013 - 2026)

Synchrony Financial's (SYF) quarterly Goodwill & Intangibles came in at $1.5 billion in Q2 2026, down 29.07% YoY from $2.1 billion in Q2 2025, and down 41.42% on a QoQ basis from $2.6 billion in Q1 2026.

Synchrony Financial (SYF) Goodwill & Intangibles (2013 - 2026) Analysis & Trends

Synchrony Financial (SYF) has 14 years of Goodwill & Intangibles data on file, last reported at $1.5 billion in Q2 2026.

  • Quarterly Goodwill & Intangibles fell 29.07% year-over-year to $1.5 billion in Q2 2026, while the trailing twelve-month figure through Jun 2026 was $1.5 billion (down 29.07% YoY) and the FY2025 annual result came in at $1.5 billion, down 31.06% from the prior year.
  • Goodwill & Intangibles fell to $1.5 billion in Q2 2026, from $2.6 billion in the prior quarter.
  • In the past five years, Goodwill & Intangibles ranged from a high of $2.6 billion in Q1 2026 to a low of $1.5 billion in Q4 2025.
  • A 5-year average of $2.1 billion and a median of $2.1 billion in 2024 frame the typical range for Goodwill & Intangibles.
  • Annual changes were most pronounced in 2025 — Goodwill & Intangibles slumped 31.06% — and 2026, when it gained 21.92%.
  • Tracing SYF's Goodwill & Intangibles over 5 years: stood at $1.8 billion in 2022, then declined by 0.76% to $1.8 billion in 2023, then increased by 16.09% to $2.1 billion in 2024, then tumbled by 31.06% to $1.5 billion in 2025, then advanced by 3.27% to $1.5 billion in 2026.
  • The last three Goodwill & Intangibles figures came in at $1.5 billion (Q2 2026), $2.6 billion (Q1 2026), and $1.5 billion (Q4 2025), per Business Quant data.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr)
1 Visa 618.21 Bn 605.85 Bn -
2 Mastercard 506.53 Bn 493.04 Bn -
3 American Express 232.32 Bn 183.00 Bn 17.99 Bn
4 Capital One Financial 136.19 Bn 81.48 Bn -
5 PayPal Holdings 52.34 Bn 41.08 Bn -
6 Eason Technology 35.89 Bn 35.89 Bn -
7 Synchrony Financial 26.09 Bn 9.90 Bn -
8 Affirm Holdings 25.93 Bn 24.20 Bn -
9 SoFi Technologies 23.04 Bn 22.68 Bn -41.62 Mn
10 Ally Financial 13.61 Bn 5.77 Bn 2.08 Bn

Historic Data

Download Data
DateValue
Jun 30, 2026 1.52 Bn
Mar 31, 2026 2.59 Bn
Dec 31, 2025 1.47 Bn
Sep 30, 2025 2.18 Bn
Jun 30, 2025 2.14 Bn
Mar 31, 2025 2.12 Bn
Dec 31, 2024 2.13 Bn
Sep 30, 2024 2.04 Bn
Jun 30, 2024 2.05 Bn
Mar 31, 2024 1.87 Bn
Dec 31, 2023 1.83 Bn
Sep 30, 2023 2.27 Bn
Jun 30, 2023 2.33 Bn
Mar 31, 2023 2.40 Bn
Dec 31, 2022 1.85 Bn
Sep 30, 2022 2.14 Bn
Jun 30, 2022 2.22 Bn
Mar 31, 2022 2.25 Bn
Dec 31, 2021 2.27 Bn
Sep 30, 2021 2.20 Bn