Similarweb (SMWB) Gross Margin (2020 - 2026)
Similarweb (SMWB) posted Gross Margin of 80.73% for the quarter ended Jun 30, 2026, up 0.84 percentage points from 79.89% a year earlier and up 1.28 percentage points from the prior quarter.
Similarweb (SMWB) Gross Margin (2020 - 2026) Analysis & Trends
For the trailing twelve months through Jun 30, 2026, Gross Margin at Similarweb was 79.83%, up 1.37 percentage points year-over-year; for the year ended Dec 31, 2025, it was 79.55%, up 1.48 percentage points from the prior year.
- Annual Gross Margin shows a five-year change of +2.46 percentage points (years ended Dec 2020 to Dec 2025).
- In prior years, Similarweb's Gross Margin was 78.07% in the year ended Dec 31, 2024 (-0.33 pp), 78.40% in the year ended Dec 31, 2023 (+5.97 pp), 72.43% in the year ended Dec 31, 2022 (-4.51 pp) and 76.94% in the year ended Dec 31, 2021 (-0.15 pp).
- The figure for the quarter ended Jun 30, 2026 stands as the highest quarterly Gross Margin in data going back to the quarter ended Jun 30, 2020.
- On a year-over-year basis, Gross Margin has increased in each of the last six quarters, with an average year-over-year change of +0.21 percentage points over the last eight quarters.
- The strongest year-over-year quarter for Gross Margin in the past five years was the quarter ended Sep 30, 2023, with a gain of 8.19 percentage points; the weakest was the quarter ended Mar 31, 2022, with a drop of 8.25 percentage points.
- According to Business Quant data, Gross Margin for the three prior quarters was 79.45% (quarter ended Mar 31, 2026), 79.43% (quarter ended Dec 31, 2025) and 79.67% (quarter ended Sep 30, 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Palantir Technologies | 449.27 Bn | 418.33 Bn | 1.64 Bn | 84.66% |
| 2 | Oracle | 417.01 Bn | 289.56 Bn | - | - |
| 3 | Sap Se | 258.97 Bn | 180.05 Bn | 8.40 Bn | 73.17% |
| 4 | Salesforce | 185.51 Bn | 141.38 Bn | 8.70 Bn | 76.65% |
| 5 | ServiceNow | 134.41 Bn | 112.87 Bn | 2.82 Bn | 70.68% |
| 6 | Automatic Data Processing | 104.14 Bn | 86.27 Bn | 2.51 Bn | 45.88% |
| 7 | Intuit | 71.93 Bn | 51.28 Bn | 3.44 Bn | 79.10% |
| 8 | Relx | 60.47 Bn | 57.43 Bn | - | - |
| 9 | Strategy | 54.44 Bn | 47.43 Bn | 81.55 Mn | 66.64% |
| 10 | Similarweb | 669.61 Mn | 392.56 Mn | 62.31 Mn | 80.73% |
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 80.73% |
| Mar 31, 2026 | 79.45% |
| Dec 31, 2025 | 79.43% |
| Sep 30, 2025 | 79.67% |
| Jun 30, 2025 | 79.89% |
| Mar 31, 2025 | 79.18% |
| Dec 31, 2024 | 76.62% |
| Sep 30, 2024 | 77.99% |
| Jun 30, 2024 | 79.31% |
| Mar 31, 2024 | 78.47% |
| Dec 31, 2023 | 79.10% |
| Sep 30, 2023 | 80.71% |
| Jun 30, 2023 | 76.57% |
| Mar 31, 2023 | 77.11% |
| Dec 31, 2022 | 75.80% |
| Sep 30, 2022 | 72.51% |
| Jun 30, 2022 | 70.57% |
| Mar 31, 2022 | 70.43% |
| Dec 31, 2021 | 73.37% |
| Sep 30, 2021 | 78.10% |
Similarweb Gross Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=gross-margin&ticker=SMWB&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "gross-margin", "ticker": "SMWB", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=gross-margin&ticker=SMWB&period=max&api_key=YOUR_API_KEY");
const data = await res.json();