Primo Brands (PRMB) Goodwill & Intangibles (2023 - 2026)
Primo Brands' (PRMB) quarterly Goodwill & Intangibles came in at $6.5 billion in Q2 2026, down 2.93% year-over-year from $6.7 billion in Q2 2025, and little changed quarter-over-quarter from $6.5 billion in Q1 2026.
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Analysis
Primo Brands (PRMB) Goodwill & Intangibles (2023 - 2026) Analysis & Trends
Primo Brands (PRMB) has reported Goodwill & Intangibles for 4 consecutive years, with $6.5 billion the latest figure, recorded in Q2 2026.
- On a quarterly basis, Goodwill & Intangibles fell 2.93% year-over-year to $6.5 billion in Q2 2026; TTM through Jun 2026 was $6.5 billion, a 2.93% decrease from a year earlier, with the FY2025 full-year figure at $6.6 billion, down 2.8% from the prior year.
- Goodwill & Intangibles was $6.5 billion for Q2 2026 at Primo Brands, roughly flat from $6.5 billion in the prior quarter.
- Over five years, Goodwill & Intangibles peaked at $6.8 billion in Q4 2024 and troughed at $2.2 billion in Q4 2023.
- A 4-year average of $6.1 billion and a median of $6.6 billion in 2025 frame the typical range for Goodwill & Intangibles.
- Across the five-year window, Goodwill & Intangibles soared 202.28% in 2024 and fell 2.93% in 2026, its largest moves.
- Over 4 years, Goodwill & Intangibles stood at $2.2 billion in 2023, then soared by 202.28% to $6.8 billion in 2024, then slipped by 2.8% to $6.6 billion in 2025, then retreated by 1.0% to $6.5 billion in 2026.
- The last three Goodwill & Intangibles figures came in at $6.5 billion (Q2 2026), $6.5 billion (Q1 2026), and $6.6 billion (Q4 2025), per Business Quant data.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Coca Cola | 379.05 Bn | 367.07 Bn | 8.42 Bn |
| 2 | Diageo | 209.58 Bn | 209.63 Bn | - |
| 3 | Coca Cola Femsa Sab De Cv | 185.97 Bn | 185.19 Bn | 2.06 Bn |
| 4 | Pepsico | 177.68 Bn | 167.14 Bn | 13.11 Bn |
| 5 | Monster Beverage | 86.02 Bn | 82.60 Bn | 1.42 Bn |
| 6 | Ambev | 46.18 Bn | 42.67 Bn | 2.06 Bn |
| 7 | Coca-Cola Europacific Partners | 44.77 Bn | 44.20 Bn | - |
| 8 | Keurig Dr Pepper | 43.22 Bn | 45.90 Bn | 3.07 Bn |
| 9 | Andina Bottling | 28.97 Bn | -301.93 Bn | 698.26 Mn |
| 10 | Primo Brands | 7.16 Bn | 6.80 Bn | 548.70 Mn |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 6.51 Bn |
| Mar 31, 2026 | 6.54 Bn |
| Dec 31, 2025 | 6.57 Bn |
| Sep 30, 2025 | 6.67 Bn |
| Jun 30, 2025 | 6.71 Bn |
| Mar 31, 2025 | 6.73 Bn |
| Dec 31, 2024 | 6.76 Bn |
| Dec 31, 2023 | 2.24 Bn |
API Access
Primo Brands Goodwill & Intangibles API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=goodwill-and-intangibles&ticker=PRMB&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "goodwill-and-intangibles", "ticker": "PRMB", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=goodwill-and-intangibles&ticker=PRMB&period=max&api_key=YOUR_API_KEY");
const data = await res.json();