Diageo (DEO) Goodwill & Intangibles (2009 - 2026)

Diageo (DEO) has reported Goodwill & Intangibles for 17 consecutive years, with $14.7 billion the latest figure, recorded in Q4 2025.

• In Q4 2025, Goodwill & Intangibles changed 0.47% year-over-year to $14.7 billion; the TTM figure through Dec 2025 stood at $14.7 billion (changed 0.47% YoY), while the FY2025 annual figure was $17.7 billion, changed 0.29% from the prior year.
• Goodwill & Intangibles declined to $14.7 billion in Q4 2025 per DEO's latest filing, from $17.7 billion in the prior quarter.
• Across five years, Goodwill & Intangibles topped out at $17.9 billion in Q2 2022 and bottomed at $14.2 billion in Q4 2022.
• Historically, Goodwill & Intangibles has averaged $15.8 billion across 5 years, with a median of $14.9 billion in 2021.
• Annual changes were most pronounced in 2022 — Goodwill & Intangibles increased 18.77% — and 2023, when it dropped 3.78%.
• Diageo's Goodwill & Intangibles stood at $14.7 billion in 2021, then retreated by 3.73% to $14.2 billion in 2022, then gained by 2.28% to $14.5 billion in 2023, then gained by 1.85% to $14.8 billion in 2024, then declined by 0.47% to $14.7 billion in 2025.
• Business Quant data shows DEO's Goodwill & Intangibles at $14.7 billion in Q4 2025, $17.7 billion in Q2 2025, and $14.8 billion in Q4 2024.