KPIs & Operating Metrics(New)
Growth Metrics

Philip Morris International (PM) Goodwill (2016 - 2025)

Philip Morris International's Goodwill history spans 16 years, with the latest figure at $16.6 billion for Q4 2024.

  • For Q4 2024, Goodwill fell 1.07% year-over-year to $16.6 billion; the TTM value through Dec 2024 reached $16.6 billion, down 1.07%, while the annual FY2024 figure was $16.6 billion, 1.07% down from the prior year.
  • Goodwill for Q4 2024 was $16.6 billion at Philip Morris International, up from $510.0 million in the prior quarter.
  • Across five years, Goodwill topped out at $19.7 billion in Q4 2022 and bottomed at $510.0 million in Q2 2024.
  • The 5-year median for Goodwill is $11.6 billion (2021), against an average of $11.4 billion.
  • The largest annual shift saw Goodwill skyrocketed 194.24% in 2022 before it tumbled 97.35% in 2024.
  • A 5-year view of Goodwill shows it stood at $6.0 billion in 2020, then grew by 12.01% to $6.7 billion in 2021, then surged by 194.24% to $19.7 billion in 2022, then dropped by 14.63% to $16.8 billion in 2023, then dropped by 1.07% to $16.6 billion in 2024.
  • Per Business Quant, the three most recent readings for PM's Goodwill are $16.6 billion (Q4 2024), $510.0 million (Q2 2024), and $16.8 billion (Q4 2023).