KPIs & Operating Metrics(New)
Growth Metrics

Philip Morris International (PM) Goodwill (2016 - 2026)

Philip Morris International's Goodwill history spans 18 years, with the latest figure at $17.1 billion for Q1 2026.

  • On a quarterly basis, Goodwill rose 1.22% to $17.1 billion in Q1 2026 year-over-year; TTM through Mar 2026 was $17.1 billion, a 1.22% increase, with the full-year FY2025 number at $17.3 billion, up 4.0% from a year prior.
  • Goodwill hit $17.1 billion in Q1 2026 for Philip Morris International, down from $17.3 billion in the prior quarter.
  • Over the last five years, Goodwill for PM hit a ceiling of $19.9 billion in Q1 2023 and a floor of $510.0 million in Q2 2024.
  • Historically, Goodwill has averaged $14.6 billion across 5 years, with a median of $16.9 billion in 2025.
  • Biggest five-year swings in Goodwill: crashed 97.35% in 2024 and later skyrocketed 3277.45% in 2025.
  • Tracing PM's Goodwill over 5 years: stood at $19.7 billion in 2022, then dropped by 14.63% to $16.8 billion in 2023, then dropped by 1.07% to $16.6 billion in 2024, then grew by 4.0% to $17.3 billion in 2025, then decreased by 1.13% to $17.1 billion in 2026.
  • Business Quant data shows Goodwill for PM at $17.1 billion in Q1 2026, $17.3 billion in Q4 2025, and $17.2 billion in Q3 2025.