Altria MO
NYSE MO
$66.93 +0.88 (+1.33%)
At close: Aug 20, 2026 · 4:00 PM EDT

Altria (MO) Goodwill (2009 - 2026)

Altria (MO) posted quarterly Goodwill of $5.8 billion for Q2 2026, down 4.69% year-over-year from $6.1 billion in Q2 2025, and little changed quarter-over-quarter from $5.8 billion in Q1 2026.

Altria (MO) Goodwill (2009 - 2026) Analysis & Trends

Altria (MO) has reported Goodwill for 18 consecutive years, with $5.8 billion the latest figure, recorded in Q2 2026.

  • In Q2 2026, Goodwill fell 4.69% year-over-year to $5.8 billion; the TTM figure through Jun 2026 stood at $5.8 billion (down 4.69% YoY), while the FY2025 annual figure was $5.8 billion, down 16.67% from the prior year.
  • Goodwill was little changed at $5.8 billion in Q2 2026 per MO's latest filing, from $5.8 billion in the prior quarter.
  • Across five years, Goodwill topped out at $6.9 billion in Q1 2024 and bottomed at $895.0 million in Q1 2025.
  • Historically, Goodwill has averaged $5.8 billion across 5 years, with a median of $5.9 billion in 2025.
  • Annual changes were most pronounced in 2025 — Goodwill plunged 87.11% — and 2026, when it surged 546.59%.
  • Altria's Goodwill stood at $5.2 billion in 2022, then surged by 31.18% to $6.8 billion in 2023, then gained by 2.27% to $6.9 billion in 2024, then fell by 16.67% to $5.8 billion in 2025, then changed by 0.0% to $5.8 billion in 2026.
  • Business Quant data shows MO's Goodwill at $5.8 billion in Q2 2026, $5.8 billion in Q1 2026, and $5.8 billion in Q4 2025.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr)
1 Philip Morris International 298.83 Bn 292.83 Bn 7.66 Bn
2 British American Tobacco p.l.c 122.98 Bn 119.29 Bn -
3 Altria 111.97 Bn 109.61 Bn 3.82 Bn
4 RLX Technology 2.22 Bn 1.48 Bn 52.74 Mn
5 Turning Point Brands 1.73 Bn 1.46 Bn 93.70 Mn
6 Universal 1.15 Bn 869.50 Mn 83.09 Mn
7 Ispire Technology 87.09 Mn 67.86 Mn 1.99 Mn
8 Rythm 45.53 Mn 3.62 Mn 18.54 Mn
9 Greenlane Holdings 14.10 Mn -10.40 Mn 32,000.00
10 VPR Brands 9.14 Mn 6.80 Mn 161,075.00

Historic Data

Download Data
DateValue
Jun 30, 2026 5.79 Bn
Mar 31, 2026 5.79 Bn
Dec 31, 2025 5.79 Bn
Sep 30, 2025 6.07 Bn
Jun 30, 2025 6.07 Bn
Mar 31, 2025 895.00 Mn
Dec 31, 2024 6.95 Bn
Sep 30, 2024 6.95 Bn
Jun 30, 2024 6.95 Bn
Mar 31, 2024 6.95 Bn
Dec 31, 2023 6.79 Bn
Sep 30, 2023 6.79 Bn
Jun 30, 2023 6.79 Bn
Mar 31, 2023 5.18 Bn
Dec 31, 2022 5.18 Bn
Sep 30, 2022 5.18 Bn
Jun 30, 2022 5.18 Bn
Mar 31, 2022 5.18 Bn
Dec 31, 2021 5.18 Bn
Sep 30, 2021 5.18 Bn