Growth Metrics

Altria (MO) Goodwill (2016 - 2025)

Altria (MO) has disclosed Goodwill for 17 consecutive years, with $5.8 billion as the latest value for Q4 2025.

  • On a quarterly basis, Goodwill fell 16.67% to $5.8 billion in Q4 2025 year-over-year; TTM through Dec 2025 was $5.8 billion, a 16.67% decrease, with the full-year FY2025 number at $5.8 billion, down 16.67% from a year prior.
  • Goodwill was $5.8 billion for Q4 2025 at Altria, up from $895.0 million in the prior quarter.
  • In the past five years, Goodwill ranged from a high of $6.9 billion in Q4 2024 to a low of $895.0 million in Q1 2025.
  • A 5-year average of $5.2 billion and a median of $5.2 billion in 2021 define the central range for Goodwill.
  • Peak YoY movement for Goodwill: skyrocketed 31.18% in 2023, then decreased 16.67% in 2025.
  • Altria's Goodwill stood at $5.2 billion in 2021, then changed by 0.0% to $5.2 billion in 2022, then surged by 31.18% to $6.8 billion in 2023, then grew by 2.27% to $6.9 billion in 2024, then fell by 16.67% to $5.8 billion in 2025.
  • Per Business Quant, the three most recent readings for MO's Goodwill are $5.8 billion (Q4 2025), $895.0 million (Q1 2025), and $6.9 billion (Q4 2024).