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ServiceNow (NOW) Goodwill (2016 - 2025)

ServiceNow's Goodwill history spans 13 years, with the latest figure at $3.6 billion for Q4 2025.

  • For Q4 2025, Goodwill rose 181.07% year-over-year to $3.6 billion; the TTM value through Dec 2025 reached $3.6 billion, up 181.07%, while the annual FY2025 figure was $3.6 billion, 181.07% up from the prior year.
  • Goodwill reached $3.6 billion in Q4 2025 per NOW's latest filing, up from $1.8 billion in the prior quarter.
  • In the past five years, Goodwill ranged from a high of $3.6 billion in Q4 2025 to a low of $361.0 million in Q1 2021.
  • Average Goodwill over 5 years is $1.2 billion, with a median of $1.0 billion recorded in 2022.
  • Peak YoY movement for Goodwill: skyrocketed 275.09% in 2021, then rose 1.26% in 2022.
  • A 5-year view of Goodwill shows it stood at $777.0 million in 2021, then rose by 6.05% to $824.0 million in 2022, then surged by 49.39% to $1.2 billion in 2023, then grew by 3.41% to $1.3 billion in 2024, then surged by 181.07% to $3.6 billion in 2025.
  • Per Business Quant, the three most recent readings for NOW's Goodwill are $3.6 billion (Q4 2025), $1.8 billion (Q3 2025), and $1.8 billion (Q2 2025).