ServiceNow (NOW) Goodwill (2013 - 2026)
ServiceNow's Goodwill came in at $9.84 billion for Q2 2026, up 453.3% from $1.78 billion a year earlier and up 116.6% from the prior quarter.
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Analysis
ServiceNow (NOW) Goodwill (2013 - 2026) Analysis & Trends
At the end of FY2025, ServiceNow's Goodwill was $3.58 billion, up 181.1% from FY2024.
- Goodwill has increased in each of the last 12 years, with a five-year compound annual growth rate of 71.5% (FY2020 to FY2025).
- Going back by year, Goodwill was $1.27 billion in FY2024 (+3.4%), $1.23 billion in FY2023 (+49.4%), $824 million in FY2022 (+6.0%) and $777 million in FY2021 (+222.4%).
- The Q2 2026 figure represents the highest quarterly Goodwill in data going back to Q3 2013.
- Year-over-year, Goodwill has increased for 43 consecutive quarters, with growth averaging 123.0% over the last eight quarters.
- Over the past five years, the year-over-year growth in Goodwill ranged from 1.3% (Q2 2022) to 453.3% (Q2 2026).
- Business Quant data shows NOW's Goodwill at $4.54 billion (Q1 2026), $3.58 billion (Q4 2025) and $1.82 billion (Q3 2025) in the three quarters before Q2 2026.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Palantir Technologies | 450.50 Bn | 419.56 Bn | 1.64 Bn |
| 2 | Oracle | 401.01 Bn | 273.57 Bn | - |
| 3 | Sap Se | 257.03 Bn | 178.11 Bn | 8.40 Bn |
| 4 | Salesforce | 187.04 Bn | 142.92 Bn | 8.70 Bn |
| 5 | ServiceNow | 135.91 Bn | 114.37 Bn | 2.82 Bn |
| 6 | Automatic Data Processing | 104.14 Bn | 86.27 Bn | 2.51 Bn |
| 7 | Intuit | 72.30 Bn | 51.65 Bn | 3.44 Bn |
| 8 | Relx | 60.17 Bn | 57.14 Bn | - |
| 9 | Strategy | 55.31 Bn | 48.30 Bn | 81.55 Mn |
| 10 | Workday | 45.49 Bn | 21.61 Bn | 2.00 Bn |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 9.84 Bn |
| Mar 31, 2026 | 4.54 Bn |
| Dec 31, 2025 | 3.58 Bn |
| Sep 30, 2025 | 1.82 Bn |
| Jun 30, 2025 | 1.78 Bn |
| Mar 31, 2025 | 1.31 Bn |
| Dec 31, 2024 | 1.27 Bn |
| Sep 30, 2024 | 1.29 Bn |
| Jun 30, 2024 | 1.24 Bn |
| Mar 31, 2024 | 1.22 Bn |
| Dec 31, 2023 | 1.23 Bn |
| Sep 30, 2023 | 1.20 Bn |
| Jun 30, 2023 | 821.00 Mn |
| Mar 31, 2023 | 823.00 Mn |
| Dec 31, 2022 | 824.00 Mn |
| Sep 30, 2022 | 794.00 Mn |
| Jun 30, 2022 | 803.00 Mn |
| Mar 31, 2022 | 774.00 Mn |
| Dec 31, 2021 | 777.00 Mn |
| Sep 30, 2021 | 770.00 Mn |
API Access
ServiceNow Goodwill API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=goodwill&ticker=NOW&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "goodwill", "ticker": "NOW", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=goodwill&ticker=NOW&period=max&api_key=YOUR_API_KEY");
const data = await res.json();