Mcdonalds (MCD) Goodwill (2009 - 2026)
Mcdonalds' (MCD) quarterly Goodwill came in at $3.3 billion in Q1 2026, up 5.12% YoY from $3.2 billion in Q1 2025, and little changed on a QoQ basis from $3.4 billion in Q4 2025.
Mcdonalds (MCD) Goodwill (2009 - 2026) Analysis & Trends
Mcdonalds (MCD) has 18 years of Goodwill data on file, last reported at $3.3 billion in Q1 2026.
- Quarterly Goodwill rose 5.12% year-over-year to $3.3 billion in Q1 2026, while the trailing twelve-month figure through Mar 2026 was $3.3 billion (up 5.12% YoY) and the FY2025 annual result came in at $3.4 billion, up 6.65% from the prior year.
- Goodwill held at $3.3 billion in Q1 2026, from $3.4 billion in the prior quarter.
- In the past five years, Goodwill ranged from a high of $3.4 billion in Q4 2025 to a low of $2.7 billion in Q3 2022.
- A 5-year average of $3.1 billion and a median of $3.0 billion in 2023 frame the typical range for Goodwill.
- Annual changes were most pronounced in 2022 — Goodwill fell 3.39% — and 2023, when it increased 11.84%.
- Tracing MCD's Goodwill over 5 years: stood at $2.9 billion in 2022, then advanced by 4.81% to $3.0 billion in 2023, then climbed by 3.45% to $3.1 billion in 2024, then climbed by 6.65% to $3.4 billion in 2025, then dropped by 0.15% to $3.3 billion in 2026.
- The last three Goodwill figures came in at $3.3 billion (Q1 2026), $3.4 billion (Q4 2025), and $3.3 billion (Q3 2025), per Business Quant data.
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Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Mcdonalds | 193.05 Bn | 192.23 Bn | 6.42 Bn |
| 2 | Starbucks | 122.77 Bn | 119.16 Bn | 6.49 Bn |
| 3 | Chipotle Mexican Grill | 42.40 Bn | 41.73 Bn | 2.35 Bn |
| 4 | Yum Brands | 40.42 Bn | 39.75 Bn | 1.47 Bn |
| 5 | Restaurant Brands International | 27.11 Bn | 27.59 Bn | 1.89 Bn |
| 6 | Darden Restaurants | 25.70 Bn | 25.48 Bn | 3.68 Bn |
| 7 | Restaurant Brands International Limited Partnership | 17.24 Bn | 16.18 Bn | 1.89 Bn |
| 8 | Yum China Holdings | 16.42 Bn | 15.74 Bn | 2.22 Bn |
| 9 | Texas Roadhouse | 13.58 Bn | 13.40 Bn | 1.44 Bn |
| 10 | Dominos Pizza | 11.46 Bn | 11.32 Bn | 478.23 Mn |
Historic Data
Download Data| Date | Value |
|---|---|
| Jun 30, 2026 | 3.35 Bn |
| Mar 31, 2026 | 3.35 Bn |
| Dec 31, 2025 | 3.35 Bn |
| Sep 30, 2025 | 3.31 Bn |
| Jun 30, 2025 | 3.31 Bn |
| Mar 31, 2025 | 3.19 Bn |
| Dec 31, 2024 | 3.15 Bn |
| Sep 30, 2024 | 3.22 Bn |
| Jun 30, 2024 | 3.05 Bn |
| Mar 31, 2024 | 3.03 Bn |
| Dec 31, 2023 | 3.04 Bn |
| Sep 30, 2023 | 2.97 Bn |
| Jun 30, 2023 | 2.97 Bn |
| Mar 31, 2023 | 2.93 Bn |
| Dec 31, 2022 | 2.90 Bn |
| Sep 30, 2022 | 2.65 Bn |
| Jun 30, 2022 | 2.72 Bn |
| Mar 31, 2022 | 2.81 Bn |
| Dec 31, 2021 | 2.78 Bn |
| Sep 30, 2021 | 2.74 Bn |