MediaAlpha (MAX) Tax Rate (2020 - 2026)

MediaAlpha (MAX) has reported Tax Rate for 7 consecutive years, with 24.16% the latest figure, recorded in Q2 2026.

• In Q2 2026, Tax Rate rose 2558.0% year-over-year to 24.16%; the TTM figure through Jun 2026 stood at 1092.95% (up 112866.0% YoY), while the FY2025 annual figure was 124.1%, up 11821.0% from the prior year.
• Tax Rate eased to 24.16% in Q2 2026 per MAX's latest filing, from 31.64% in the prior quarter.
• Across five years, Tax Rate topped out at 132.63% in Q4 2025 and bottomed at 4446.66% in Q4 2022.
• Historically, Tax Rate has averaged 235.59% across 5 years, with a median of 1.18% in 2025.
• Annual changes were most pronounced in 2022 — Tax Rate plunged 448692 bps — and 2023, when it jumped 446606 bps.
• MediaAlpha's Tax Rate stood at 4446.66% in 2022, then surged by 100 bps to 19.41% in 2023, then sank by 43 bps to 11.14% in 2024, then jumped by 1091 bps to 132.63% in 2025, then slumped by 82 bps to 24.16% in 2026.
• Business Quant data shows MAX's Tax Rate at 24.16% in Q2 2026, 31.64% in Q1 2026, and 132.63% in Q4 2025.