MediaAlpha, Inc. (MAX) Tax Rate (2020 - 2026)

MediaAlpha (MAX) posted quarterly Tax Rate of 31.64% for Q1 2026, up 2959.0% YoY from 1.03% in Q1 2025, and down 76.14% sequentially from 132.63% in Q4 2025.

MediaAlpha, Inc. (MAX) Tax Rate (2020 - 2026) Analysis & Trends

MediaAlpha has disclosed Tax Rate across 7 years of filings, most recently posting 31.64% for Q1 2026.

  • In Q1 2026, Tax Rate rose 2959.0% year-over-year to 31.64%; the TTM figure through Mar 2026 stood at 148.95% (up 14316.0% YoY), while the FY2025 annual figure was 124.1%, up 11821.0% from the prior year.
  • Tax Rate fell to 31.64% in Q1 2026, from 132.63% in the prior quarter.
  • Over the last five years, Tax Rate for MAX reached as high as 132.63% in Q4 2025 and fell as low as 4446.66% in Q4 2022.
  • The 5-year median for Tax Rate is 0.31% (2025), against an average of 250.87%.
  • Annual changes were most pronounced in 2022 — Tax Rate slumped 448692 bps — and 2023, when it jumped 446606 bps.
  • A 5-year view of Tax Rate shows it stood at 4446.66% in 2022, then jumped by 100 bps to 19.41% in 2023, then slumped by 43 bps to 11.14% in 2024, then soared by 1091 bps to 132.63% in 2025, then sank by 76 bps to 31.64% in 2026.
  • According to Business Quant data, Tax Rate over the past three periods registered 31.64%, 132.63%, and 0.31% for Q1 2026, Q4 2025, and Q3 2025 respectively.

Peer Comparison

Historic Data

Download Data
DateValue
Mar 31, 2026 31.64
Mar 31, 2026 31.64
Dec 31, 2025 132.63
Dec 31, 2025 132.63
Sep 30, 2025 0.31
Sep 30, 2025 0.31
Jun 30, 2025 -1.42
Jun 30, 2025 -1.42
Mar 31, 2025 2.06
Mar 31, 2025 2.06
Dec 31, 2024 11.14
Dec 31, 2024 11.14
Sep 30, 2024 2.56
Sep 30, 2024 2.56
Jun 30, 2024 2.86
Jun 30, 2024 2.86
Mar 31, 2024 -1.84
Mar 31, 2024 -1.84
Dec 31, 2023 19.41
Dec 31, 2023 19.41