MediaAlpha (MAX) Return on Capital Employed (2020 - 2026)
MediaAlpha (MAX) reported Return on Capital Employed of 16.9% for Q1 2026, down 1164.0% year-over-year from 1.59% in Q1 2025, and up 35.52% quarter-over-quarter from 12.47% in Q4 2025.
MediaAlpha (MAX) Return on Capital Employed (2020 - 2026) Analysis & Trends
MediaAlpha (MAX) has 7 years of Return on Capital Employed data on file, last reported at 16.9% in Q1 2026.
- Return on Capital Employed for Q1 2026 came in at 16.9%, down 1164.0% year-over-year; the trailing twelve-month figure through Mar 2026 was 16.9% (down 1164.0% YoY), and the FY2025 annual result was 12.6%, down 4419.0% from the prior year.
- Return on Capital Employed improved to 16.9% in Q1 2026 per MAX's latest filing, from 12.47% in the prior quarter.
- Over five years, Return on Capital Employed peaked at 36.73% in Q4 2024 and troughed at 62.62% in Q4 2023.
- A 5-year average of 8.42% and a median of 8.45% in 2024 frame the typical range for Return on Capital Employed.
- The sharpest annual moves came in 2023 and 2024: Return on Capital Employed sank 4703 bps in 2023, then jumped 9935 bps in 2024.
- A 5-year view of Return on Capital Employed shows it stood at 25.14% in 2022, then tumbled by 149 bps to 62.62% in 2023, then surged by 159 bps to 36.73% in 2024, then tumbled by 66 bps to 12.47% in 2025, then soared by 36 bps to 16.9% in 2026.
- Business Quant data shows MAX's Return on Capital Employed at 16.9% in Q1 2026, 12.47% in Q4 2025, and 26.5% in Q3 2025.
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Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | ROCE (Qtr) |
|---|---|---|---|---|---|
| 1 | Nebius | 1,913,603.98 Bn | 1,913,603.98 Bn | 295.20 Mn | -3.77% |
| 2 | Alphabet | 4,425.33 Bn | 4,209.71 Bn | 102.29 Bn | 25.65% |
| 3 | Meta Platforms | 1,502.66 Bn | 1,421.48 Bn | 46.09 Bn | 26.53% |
| 4 | Spotify Technology | 119.69 Bn | 109.44 Bn | 1.75 Bn | - |
| 5 | 33.22 Bn | 30.45 Bn | 511.94 Mn | 20.06% | |
| 6 | 13.64 Bn | 12.34 Bn | 768.96 Mn | 6.06% | |
| 7 | Kanzhun | 13.02 Bn | 10.92 Bn | 255.62 Bn | 12,960.00% |
| 8 | Snap | 9.72 Bn | 6.90 Bn | 1.29 Bn | -6.47% |
| 9 | Zillow | 8.26 Bn | 7.48 Bn | 519.00 Mn | 0.23% |
| 10 | MediaAlpha | 506.52 Mn | 449.46 Mn | 304.68 Mn | 16.90% |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | 16.90% |
| Dec 31, 2025 | 12.47% |
| Sep 30, 2025 | 26.50% |
| Jun 30, 2025 | 14.51% |
| Mar 31, 2025 | 28.54% |
| Dec 31, 2024 | 36.73% |
| Sep 30, 2024 | 29.47% |
| Jun 30, 2024 | -8.45% |
| Mar 31, 2024 | -36.28% |
| Dec 31, 2023 | -62.62% |
| Sep 30, 2023 | -61.42% |
| Jun 30, 2023 | -49.13% |
| Mar 31, 2023 | -38.38% |
| Dec 31, 2022 | -25.14% |
| Sep 30, 2022 | -14.40% |
| Jun 30, 2022 | -8.87% |
| Mar 31, 2022 | -3.61% |
| Dec 31, 2021 | 1.17% |
| Sep 30, 2021 | -4.01% |
| Jun 30, 2021 | 0.62% |