Alphabet (GOOG) Return on Capital Employed (2015 - 2026)
Alphabet (GOOG) posted quarterly Return on Capital Employed of 21.49% for Q2 2026, down 874.0% year-over-year from 2.78% in Q2 2025, and down 16.22% quarter-over-quarter from 25.65% in Q1 2026.
Analysis
Alphabet (GOOG) Return on Capital Employed (2015 - 2026) Analysis & Trends
Alphabet (GOOG) has reported Return on Capital Employed for 12 consecutive years, with 21.49% the latest figure, recorded in Q2 2026.
- In Q2 2026, Return on Capital Employed fell 874.0% year-over-year to 21.49%; the TTM figure through Jun 2026 stood at 21.49% (down 874.0% YoY), while the FY2025 annual figure was 30.72%, down 261.0% from the prior year.
- Return on Capital Employed retreated to 21.49% in Q2 2026 per GOOG's latest filing, from 25.65% in the prior quarter.
- Across five years, Return on Capital Employed topped out at 32.01% in Q4 2024 and bottomed at 21.49% in Q2 2026.
- Historically, Return on Capital Employed has averaged 27.6% across 5 years, with a median of 27.83% in 2022.
- Annual changes were most pronounced in 2022 — Return on Capital Employed surged 926 bps — and 2026, when it sank 874 bps.
- Alphabet's Return on Capital Employed stood at 25.59% in 2022, then advanced by 4 bps to 26.53% in 2023, then climbed by 21 bps to 32.01% in 2024, then fell by 13 bps to 27.86% in 2025, then declined by 23 bps to 21.49% in 2026.
- Business Quant data shows GOOG's Return on Capital Employed at 21.49% in Q2 2026, 25.65% in Q1 2026, and 27.86% in Q4 2025.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | ROCE (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,083.83 Bn | 3,654.79 Bn | 73.85 Bn | 21.49% |
| 2 | Meta Platforms | 1,456.07 Bn | 1,365.81 Bn | 49.47 Bn | 23.74% |
| 3 | Spotify Technology | 111.71 Bn | 104.79 Bn | 1.86 Bn | - |
| 4 | Nebius | 50.03 Bn | 40.93 Bn | 448.70 Mn | -2.94% |
| 5 | 28.44 Bn | 25.65 Bn | 734.60 Mn | 24.36% | |
| 6 | Bilibili | 13.59 Bn | 11.45 Bn | 433.97 Mn | 6.72% |
| 7 | Tencent Music Entertainment | 12.71 Bn | 9.21 Bn | 582.00 Mn | 12.90% |
| 8 | 12.21 Bn | 10.93 Bn | 922.30 Mn | 5.48% | |
| 9 | Match | 9.45 Bn | 8.86 Bn | 648.84 Mn | 26.93% |
| 10 | Snap | 9.26 Bn | 6.60 Bn | 931.11 Mn | -5.35% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 21.49% |
| Mar 31, 2026 | 25.65% |
| Dec 31, 2025 | 27.86% |
| Sep 30, 2025 | 29.56% |
| Jun 30, 2025 | 30.24% |
| Mar 31, 2025 | 31.66% |
| Dec 31, 2024 | 32.01% |
| Sep 30, 2024 | 30.76% |
| Jun 30, 2024 | 29.40% |
| Mar 31, 2024 | 28.17% |
| Dec 31, 2023 | 26.53% |
| Sep 30, 2023 | 25.94% |
| Jun 30, 2023 | 24.97% |
| Mar 31, 2023 | 24.17% |
| Dec 31, 2022 | 25.59% |
| Sep 30, 2022 | 27.02% |
| Jun 30, 2022 | 27.97% |
| Mar 31, 2022 | 27.81% |
| Dec 31, 2021 | 27.23% |
| Sep 30, 2021 | 25.92% |