Alphabet (GOOG) Return on Capital Employed (2015 - 2026)
Alphabet (GOOG) reported Return on Capital Employed of 25.65% for Q1 2026, down 601.0% year-over-year from 5.12% in Q1 2025, and down 7.92% on a QoQ basis from 27.86% in Q4 2025.
Alphabet (GOOG) has 12 years of Return on Capital Employed data on file, last reported at 25.65% in Q1 2026.
- Quarterly Return on Capital Employed fell 601.0% year-over-year to 25.65% in Q1 2026, while the trailing twelve-month figure through Mar 2026 was 25.65% (down 601.0% YoY) and the FY2025 annual result came in at 30.72%, down 261.0% from the prior year.
- Return on Capital Employed declined to 25.65% in Q1 2026 per GOOG's latest filing, from 27.86% in the prior quarter.
- Across five years, Return on Capital Employed topped out at 32.01% in Q4 2024 and bottomed at 24.17% in Q1 2023.
- The 5-year median for Return on Capital Employed is 27.86% (2025), against an average of 27.96%.
- The widest annual swing landed in 2022, when Return on Capital Employed soared 926 bps; it then tumbled 601 bps in 2026.
- Tracing GOOG's Return on Capital Employed over 5 years: stood at 25.59% in 2022, then increased by 4 bps to 26.53% in 2023, then rose by 21 bps to 32.01% in 2024, then slipped by 13 bps to 27.86% in 2025, then fell by 8 bps to 25.65% in 2026.
- Per Business Quant, the three latest GOOG Return on Capital Employed figures stand at 25.65% (Q1 2026), 27.86% (Q4 2025), and 29.56% (Q3 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | ROCE (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,554.43 Bn | 4,338.81 Bn | 102.29 Bn | 25.65% |
| 2 | Meta Platforms | 1,602.78 Bn | 1,521.60 Bn | 46.09 Bn | 26.53% |
| 3 | Spotify Technology | 119.86 Bn | 109.62 Bn | 1.75 Bn | - |
| 4 | 33.71 Bn | 30.94 Bn | 511.94 Mn | 20.06% | |
| 5 | Nebius | 22.38 Bn | 22.38 Bn | 295.20 Mn | - |
| 6 | 12.76 Bn | 11.46 Bn | 768.96 Mn | 6.06% | |
| 7 | Kanzhun | 12.59 Bn | 10.49 Bn | 255.62 Bn | - |
| 8 | Snap | 9.64 Bn | 6.81 Bn | 1.29 Bn | -6.47% |
| 9 | Match | 8.43 Bn | 7.41 Bn | 653.28 Mn | 26.54% |
| 10 | Zillow | 8.25 Bn | 7.47 Bn | 519.00 Mn | 0.23% |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | 25.65% |
| Dec 31, 2025 | 27.86% |
| Sep 30, 2025 | 29.56% |
| Jun 30, 2025 | 30.24% |
| Mar 31, 2025 | 31.66% |
| Dec 31, 2024 | 32.01% |
| Sep 30, 2024 | 30.76% |
| Jun 30, 2024 | 29.40% |
| Mar 31, 2024 | 28.17% |
| Dec 31, 2023 | 26.53% |
| Sep 30, 2023 | 25.94% |
| Jun 30, 2023 | 24.97% |
| Mar 31, 2023 | 24.17% |
| Dec 31, 2022 | 25.59% |
| Sep 30, 2022 | 27.02% |
| Jun 30, 2022 | 27.97% |
| Mar 31, 2022 | 27.81% |
| Dec 31, 2021 | 27.23% |
| Sep 30, 2021 | 25.92% |
| Jun 30, 2021 | 22.74% |
| Mar 31, 2021 | 18.55% |
| Dec 31, 2020 | 16.32% |
| Sep 30, 2020 | 14.48% |
| Jun 30, 2020 | 14.12% |
| Mar 31, 2020 | 15.18% |
| Dec 31, 2019 | 15.26% |
| Sep 30, 2019 | 15.03% |
| Jun 30, 2019 | 15.23% |
| Mar 31, 2019 | 12.98% |
| Dec 31, 2018 | 14.29% |
| Sep 30, 2018 | 14.57% |
| Jun 30, 2018 | 14.58% |
| Mar 31, 2018 | 15.42% |
| Dec 31, 2017 | 15.47% |
| Sep 30, 2017 | 15.38% |
| Jun 30, 2017 | 14.72% |
| Mar 31, 2017 | 16.11% |
| Dec 31, 2016 | 16.14% |
| Sep 30, 2016 | 15.73% |
| Jun 30, 2016 | 15.89% |
| Mar 31, 2016 | 15.47% |
| Dec 31, 2015 | 15.30% |