MediaAlpha (MAX) FCF Margin (2019 - 2026)
MediaAlpha (MAX) recorded FCF Margin of 13.20% in Q2 2026, up 3.04 percentage points from 10.15% a year earlier and up 13.71 percentage points from the prior quarter.
MediaAlpha (MAX) FCF Margin (2019 - 2026) Analysis & Trends
On a TTM basis, MediaAlpha's FCF Margin came in at 4.60% as of Jun 30, 2026, down 2.07 percentage points year-over-year; for FY2025, it was 5.86%, up 0.58 percentage points from FY2024.
- Annual FCF Margin has a five-year change of -2.88 percentage points (FY2020 to FY2025).
- Across earlier years, FCF Margin came in at 5.28% in FY2024 (+0.08 pp), 5.19% in FY2023 (-0.94 pp), 6.14% in FY2022 (+1.80 pp) and 4.33% in FY2021 (-4.41 pp).
- The Q2 2026 figure is the highest quarterly FCF Margin since Q3 2022.
- On a year-over-year basis, FCF Margin rose in five of the last eight quarters, with an average year-over-year change of +0.23 percentage points.
- Peak year-over-year performance for FCF Margin in the last five years was a gain of 11.23 percentage points in Q1 2022, against a drop of 18.92 percentage points in Q4 2022 at the low end.
- Per Business Quant, the preceding three quarters came in at -0.52% (Q1 2026), -2.57% (Q4 2025) and 7.68% (Q3 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | FCF Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,142.52 Bn | 3,900.05 Bn | 73.85 Bn | -4.89% |
| 2 | Meta Platforms | 1,882.44 Bn | 1,584.96 Bn | 49.47 Bn | 2.87% |
| 3 | Netflix | 292.72 Bn | 252.92 Bn | 6.52 Bn | 12.14% |
| 4 | Alibaba Group Holding | 250.25 Bn | 68.12 Bn | 15.11 Bn | 8.50% |
| 5 | Shopify | 192.03 Bn | 169.21 Bn | 1.71 Bn | 18.25% |
| 6 | Uber Technologies | 141.56 Bn | 113.53 Bn | 6.38 Bn | 19.67% |
| 7 | Booking Holdings | 121.98 Bn | 55.03 Bn | - | 49.55% |
| 8 | PDD Holdings | 110.31 Bn | -141.62 Bn | 9.45 Bn | 22.77% |
| 9 | AppLovin | 102.49 Bn | 92.52 Bn | 1.70 Bn | 45.18% |
| 10 | MediaAlpha | 497.01 Mn | 328.14 Mn | 45.17 Mn | 13.20% |
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 13.20% |
| Mar 31, 2026 | -0.52% |
| Dec 31, 2025 | -2.57% |
| Sep 30, 2025 | 7.68% |
| Jun 30, 2025 | 10.15% |
| Mar 31, 2025 | 8.95% |
| Dec 31, 2024 | 4.82% |
| Sep 30, 2024 | 3.09% |
| Jun 30, 2024 | 12.05% |
| Mar 31, 2024 | 1.30% |
| Dec 31, 2023 | 4.51% |
| Sep 30, 2023 | -1.90% |
| Jun 30, 2023 | 4.44% |
| Mar 31, 2023 | 11.22% |
| Dec 31, 2022 | -5.39% |
| Sep 30, 2022 | 16.66% |
| Jun 30, 2022 | 11.37% |
| Mar 31, 2022 | 5.80% |
| Dec 31, 2021 | 13.53% |
| Sep 30, 2021 | 8.10% |
MediaAlpha FCF Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=fcf-margin&ticker=MAX&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "fcf-margin", "ticker": "MAX", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=fcf-margin&ticker=MAX&period=max&api_key=YOUR_API_KEY");
const data = await res.json();