AppLovin APP
NASDAQ APP
$310.79 +2.73 (+0.88%)
As of: Sep 21, 2026 · 9:40 AM EDT

AppLovin (APP) FCF Margin (2020 - 2026)

AppLovin's (APP) quarterly FCF Margin came in at 45.18% in Q2 2026, down 1617.0% year-over-year from 2.98% in Q2 2025, and down 35.55% quarter-over-quarter from 70.09% in Q1 2026.

Analysis

AppLovin (APP) FCF Margin (2020 - 2026) Analysis & Trends

AppLovin (APP) has reported FCF Margin for 7 consecutive years, with 45.18% the latest figure, recorded in Q2 2026.

  • On a quarterly basis, FCF Margin fell 1617.0% year-over-year to 45.18% in Q2 2026; TTM through Jun 2026 was 66.3%, a 86.0% decrease from a year earlier, with the FY2025 full-year figure at 72.46%, up 1323.0% from the prior year.
  • FCF Margin was 45.18% for Q2 2026 at AppLovin, down from 70.09% in the prior quarter.
  • Over five years, FCF Margin peaked at 79.24% in Q4 2025 and troughed at 57.47% in Q4 2023.
  • A 5-year average of 39.71% and a median of 42.61% in 2023 frame the typical range for FCF Margin.
  • Across the five-year window, FCF Margin sank 7035 bps in 2023 and jumped 12760 bps in 2024, its largest moves.
  • Over 5 years, FCF Margin stood at 12.88% in 2022, then plunged by 546 bps to 57.47% in 2023, then surged by 222 bps to 70.14% in 2024, then advanced by 13 bps to 79.24% in 2025, then plunged by 43 bps to 45.18% in 2026.
  • The last three FCF Margin figures came in at 45.18% (Q2 2026), 70.09% (Q1 2026), and 79.24% (Q4 2025), per Business Quant data.
Peer Set

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) FCF Margin (Qtr)
1 Alphabet 4,184.93 Bn 3,755.89 Bn 73.85 Bn -4.89%
2 AppLovin 103.29 Bn 100.24 Bn 1.70 Bn 45.18%
3 Trade Desk 6.54 Bn 5.05 Bn 530.72 Mn 19.63%
4 Magnite 3.61 Bn 3.27 Bn 130.79 Mn 90.49%
5 DoubleVerify Holdings 2.08 Bn 1.87 Bn 161.31 Mn 33.92%
6 Digital Turbine 1.28 Bn 1.24 Bn - -
7 Quinstreet 991.48 Mn 863.16 Mn 49.81 Mn 13.47%
8 Ibotta 965.22 Mn 817.04 Mn 69.72 Mn 10.06%
9 Taboola.com 906.66 Mn 773.61 Mn 139.48 Mn 3.63%
10 Mntn 837.08 Mn 599.80 Mn 66.30 Mn 28.30%
Historic Data

Historic Data

Download Data
DateValue
Jun 30, 2026 45.18%
Mar 31, 2026 70.09%
Dec 31, 2025 79.24%
Sep 30, 2025 74.97%
Jun 30, 2025 61.35%
Mar 31, 2025 71.76%
Dec 31, 2024 70.14%
Sep 30, 2024 65.94%
Jun 30, 2024 63.93%
Mar 31, 2024 37.12%
Dec 31, 2023 -57.47%
Sep 30, 2023 16.81%
Jun 30, 2023 30.33%
Mar 31, 2023 40.05%
Dec 31, 2022 12.88%
Sep 30, 2022 23.40%
Jun 30, 2022 14.36%
Mar 31, 2022 -5.34%
Dec 31, 2021 3.95%
Sep 30, 2021 17.47%