MediaAlpha (MAX) EBITDA Margin (2019 - 2026)
MediaAlpha (MAX) posted EBITDA Margin of 6.48% for Q2 2026, up 14.22 percentage points from -7.74% a year earlier but down 0.92 percentage points from the prior quarter.
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Analysis
MediaAlpha (MAX) EBITDA Margin (2019 - 2026) Analysis & Trends
For the trailing twelve months through Jun 30, 2026, EBITDA Margin at MediaAlpha was 7.08%, up 5.28 percentage points year-over-year; for FY2025, it came in at 2.28%, down 3.44 percentage points from FY2024.
- Annual EBITDA Margin shows a five-year change of -1.66 percentage points (FY2020 to FY2025).
- In prior years, MediaAlpha's EBITDA Margin was 5.71% in FY2024 (+14.13 pp), -8.41% in FY2023 (-2.05 pp), -6.36% in FY2022 (-7.22 pp) and 0.86% in FY2021 (-3.08 pp).
- Quarterly EBITDA Margin has run from a low of -17.38% in Q3 2023 to a high of 7.85% in Q4 2025 over five years.
- On a year-over-year basis, EBITDA Margin has increased in each of the last three quarters, with an average year-over-year change of +4.51 percentage points over the last eight quarters.
- The strongest year-over-year quarter for EBITDA Margin in the past five years was Q3 2024, with a gain of 24.05 percentage points; the weakest was Q2 2025, with a drop of 12.32 percentage points.
- According to Business Quant data, EBITDA Margin for the three prior quarters was 7.40% (Q1 2026), 7.85% (Q4 2025) and 6.62% (Q3 2025).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | EBITDA Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,142.52 Bn | 3,900.05 Bn | 73.85 Bn | 39.96% |
| 2 | Meta Platforms | 1,882.44 Bn | 1,584.96 Bn | 49.47 Bn | 41.33% |
| 3 | Netflix | 292.72 Bn | 252.92 Bn | 6.52 Bn | 34.18% |
| 4 | Alibaba Group Holding | 250.25 Bn | 68.12 Bn | 15.11 Bn | - |
| 5 | Shopify | 192.03 Bn | 169.21 Bn | 1.71 Bn | 13.82% |
| 6 | Uber Technologies | 141.56 Bn | 113.53 Bn | 6.38 Bn | 14.69% |
| 7 | Booking Holdings | 121.98 Bn | 55.03 Bn | - | 35.76% |
| 8 | PDD Holdings | 110.31 Bn | -141.62 Bn | 9.45 Bn | - |
| 9 | AppLovin | 102.49 Bn | 92.52 Bn | 1.70 Bn | 79.37% |
| 10 | MediaAlpha | 497.01 Mn | 328.14 Mn | 45.17 Mn | 6.48% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 6.48% |
| Mar 31, 2026 | 7.40% |
| Dec 31, 2025 | 7.85% |
| Sep 30, 2025 | 6.62% |
| Jun 30, 2025 | -7.74% |
| Mar 31, 2025 | 0.61% |
| Dec 31, 2024 | 6.62% |
| Sep 30, 2024 | 6.67% |
| Jun 30, 2024 | 4.58% |
| Mar 31, 2024 | 3.19% |
| Dec 31, 2023 | 1.91% |
| Sep 30, 2023 | -17.38% |
| Jun 30, 2023 | -16.85% |
| Mar 31, 2023 | -6.92% |
| Dec 31, 2022 | -3.82% |
| Sep 30, 2022 | -9.86% |
| Jun 30, 2022 | -8.32% |
| Mar 31, 2022 | -4.96% |
| Dec 31, 2021 | -0.48% |
| Sep 30, 2021 | 0.48% |
API Access
MediaAlpha EBITDA Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=ebitda-margin&ticker=MAX&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "ebitda-margin", "ticker": "MAX", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=ebitda-margin&ticker=MAX&period=max&api_key=YOUR_API_KEY");
const data = await res.json();