MediaAlpha (MAX) Depreciation and Depletion (2019 - 2026)
MediaAlpha (MAX) posted quarterly Depreciation and Depletion of $76000.0 for Q2 2026, up 11.76% year-over-year from $68000.0 in Q2 2025, and up 2.7% quarter-over-quarter from $74000.0 in Q1 2026.
MediaAlpha (MAX) Depreciation and Depletion (2019 - 2026) Analysis & Trends
MediaAlpha (MAX) has reported Depreciation and Depletion for 8 consecutive years, with $76000.0 the latest figure, recorded in Q2 2026.
- In Q2 2026, Depreciation and Depletion rose 11.76% year-over-year to $76000.0; the TTM figure through Jun 2026 stood at $293000.0 (up 14.45% YoY), while the FY2025 annual figure was $273000.0, up 8.33% from the prior year.
- Depreciation and Depletion advanced to $76000.0 in Q2 2026 per MAX's latest filing, from $74000.0 in the prior quarter.
- Across five years, Depreciation and Depletion topped out at $99000.0 in Q2 2022 and bottomed at $61000.0 in Q1 2024.
- Historically, Depreciation and Depletion has averaged $78888.9 across 5 years, with a median of $75000.0 in 2026.
- Annual changes were most pronounced in 2022 — Depreciation and Depletion gained 19.51% — and 2024, when it slumped 36.46%.
- MediaAlpha's Depreciation and Depletion stood at $97000.0 in 2022, then slipped by 19.59% to $78000.0 in 2023, then retreated by 21.79% to $61000.0 in 2024, then advanced by 18.03% to $72000.0 in 2025, then rose by 5.56% to $76000.0 in 2026.
- Business Quant data shows MAX's Depreciation and Depletion at $76000.0 in Q2 2026, $74000.0 in Q1 2026, and $72000.0 in Q4 2025.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Depreciation and Depletion (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,165.61 Bn | 3,736.57 Bn | 73.85 Bn | 7.10 Bn |
| 2 | Meta Platforms | 1,523.46 Bn | 1,433.20 Bn | 49.47 Bn | 6.00 Bn |
| 3 | Taboola.com | 1,141.85 Bn | 1,141.71 Bn | 139.48 Mn | - |
| 4 | Baidu | 288.34 Bn | 283.85 Bn | 1.88 Mn | - |
| 5 | Spotify Technology | 103.44 Bn | 93.20 Bn | 1.75 Bn | 23.41 Mn |
| 6 | Joyy | 77.39 Bn | 76.50 Bn | 205.64 Mn | - |
| 7 | BILI Social International | 60.58 Bn | 60.58 Bn | 405,933.00 | - |
| 8 | Nebius | 50.20 Bn | 40.57 Bn | 295.20 Mn | 208.80 Mn |
| 9 | 30.00 Bn | 27.22 Bn | 734.60 Mn | - | |
| 10 | MediaAlpha | 703.02 Mn | 679.28 Mn | 45.17 Mn | 76,000.00 |
Historic Data
Download Data| Date | Value |
|---|---|
| Jun 30, 2026 | 76,000.00 |
| Jun 30, 2026 | 76,000.00 |
| Mar 31, 2026 | 74,000.00 |
| Mar 31, 2026 | 74,000.00 |
| Dec 31, 2025 | 72,000.00 |
| Dec 31, 2025 | 72,000.00 |
| Sep 30, 2025 | 71,000.00 |
| Sep 30, 2025 | 71,000.00 |
| Jun 30, 2025 | 68,000.00 |
| Jun 30, 2025 | 68,000.00 |
| Mar 31, 2025 | 62,000.00 |
| Mar 31, 2025 | 62,000.00 |
| Dec 31, 2024 | 61,000.00 |
| Dec 31, 2024 | 61,000.00 |
| Sep 30, 2024 | 65,000.00 |
| Sep 30, 2024 | 65,000.00 |
| Jun 30, 2024 | 65,000.00 |
| Jun 30, 2024 | 65,000.00 |
| Mar 31, 2024 | 61,000.00 |
| Mar 31, 2024 | 61,000.00 |