MediaAlpha (MAX) Change in Cash (2019 - 2026)
MediaAlpha (MAX) posted quarterly Change in Cash of -$2.3 million for Q2 2026, down 110.57% year-over-year from $21.8 million in Q2 2025, and up 88.93% quarter-over-quarter from -$20.8 million in Q1 2026.
MediaAlpha (MAX) Change in Cash (2019 - 2026) Analysis & Trends
MediaAlpha (MAX) has reported Change in Cash for 8 consecutive years, with -$2.3 million the latest figure, recorded in Q2 2026.
- In Q2 2026, Change in Cash fell 110.57% year-over-year to -$2.3 million; the TTM figure through Jun 2026 stood at -$61.6 million (down 208.66% YoY), while the FY2025 annual figure was $3.6 million, down 86.11% from the prior year.
- Change in Cash climbed to -$2.3 million in Q2 2026 per MAX's latest filing, from -$20.8 million in the prior quarter.
- Across five years, Change in Cash topped out at $21.8 million in Q2 2025 and bottomed at -$25.5 million in Q4 2025.
- Historically, Change in Cash has averaged -$1.5 million across 5 years, with a median of -$903000.0 in 2023.
- Annual changes were most pronounced in 2022 — Change in Cash sank 1035.91% — and 2024, when it jumped 2737.6%.
- MediaAlpha's Change in Cash stood at -$15.7 million in 2022, then soared by 113.25% to $2.1 million in 2023, then soared by 428.29% to $11.0 million in 2024, then tumbled by 332.3% to -$25.5 million in 2025, then soared by 90.94% to -$2.3 million in 2026.
- Business Quant data shows MAX's Change in Cash at -$2.3 million in Q2 2026, -$20.8 million in Q1 2026, and -$25.5 million in Q4 2025.
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Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Change in Cash (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,178.85 Bn | 3,749.81 Bn | 73.85 Bn | 17.85 Bn |
| 2 | Meta Platforms | 1,530.61 Bn | 1,440.35 Bn | 49.47 Bn | -1.83 Bn |
| 3 | Taboola.com | 1,136.28 Bn | 1,136.15 Bn | 139.48 Mn | - |
| 4 | Baidu | 288.32 Bn | 283.82 Bn | 1.88 Mn | 980.00 Mn |
| 5 | Spotify Technology | 103.08 Bn | 92.84 Bn | 1.75 Bn | -50.34 Mn |
| 6 | Joyy | 77.33 Bn | 76.44 Bn | 205.64 Mn | - |
| 7 | BILI Social International | 60.58 Bn | 60.58 Bn | 405,933.00 | -18,580.00 |
| 8 | Nebius | 49.08 Bn | 39.45 Bn | 295.20 Mn | - |
| 9 | 30.08 Bn | 27.29 Bn | 734.60 Mn | 112.49 Mn | |
| 10 | MediaAlpha | 703.56 Mn | 679.82 Mn | 45.17 Mn | -2.31 Mn |
Historic Data
Download Data| Date | Value |
|---|---|
| Jun 30, 2026 | -2.31 Mn |
| Mar 31, 2026 | -20.83 Mn |
| Dec 31, 2025 | -25.47 Mn |
| Sep 30, 2025 | -13.04 Mn |
| Jun 30, 2025 | 21.82 Mn |
| Mar 31, 2025 | 20.30 Mn |
| Dec 31, 2024 | 10.96 Mn |
| Sep 30, 2024 | 3.65 Mn |
| Jun 30, 2024 | 14.19 Mn |
| Mar 31, 2024 | -2.80 Mn |
| Dec 31, 2023 | 2.08 Mn |
| Sep 30, 2023 | -4.83 Mn |
| Jun 30, 2023 | 500,000.00 |
| Mar 31, 2023 | 4.99 Mn |
| Dec 31, 2022 | -15.67 Mn |
| Sep 30, 2022 | -4.99 Mn |
| Jun 30, 2022 | -20.09 Mn |
| Mar 31, 2022 | 4.72 Mn |
| Dec 31, 2021 | 21.26 Mn |
| Sep 30, 2021 | 14.30 Mn |