MediaAlpha, Inc. (MAX) Amortizatization of Intangibles (2019 - 2026)

MediaAlpha has disclosed Amortizatization of Intangibles across 8 years of filings, most recently posting $477000.0 for Q1 2026.

• In Q1 2026, Amortizatization of Intangibles fell 66.97% year-over-year to $477000.0; the TTM figure through Mar 2026 stood at $2.0 million (down 68.54% YoY), while the FY2025 annual figure was $3.0 million, down 53.45% from the prior year.
• Amortizatization of Intangibles held at $477000.0 in Q1 2026, from $479000.0 in the prior quarter.
• Over the last five years, Amortizatization of Intangibles for MAX reached as high as $1.7 million in Q4 2023 and fell as low as $477000.0 in Q1 2026.
• The 5-year median for Amortizatization of Intangibles is $1.6 million (2024), against an average of $1.3 million.
• Annual changes were most pronounced in 2022 — Amortizatization of Intangibles soared 142.86% — and 2025, when it sank 69.55%.
• A 5-year view of Amortizatization of Intangibles shows it stood at $1.7 million in 2022, then increased by 3.44% to $1.7 million in 2023, then slipped by 8.12% to $1.6 million in 2024, then slumped by 69.55% to $479000.0 in 2025, then decreased by 0.42% to $477000.0 in 2026.
• According to Business Quant data, Amortizatization of Intangibles over the past three periods registered $477000.0, $479000.0, and $500000.0 for Q1 2026, Q4 2025, and Q3 2025 respectively.