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MediaAlpha (MAX) Amortizatization of Intangibles (2019 - 2025)

Historic Amortizatization of Intangibles for MediaAlpha (MAX) over the last 7 years, with Q3 2025 value amounting to $500000.0.

  • MediaAlpha's Amortizatization of Intangibles fell 6875.0% to $500000.0 in Q3 2025 from the same period last year, while for Sep 2025 it was $2.9 million, marking a year-over-year decrease of 5406.46%. This contributed to the annual value of $6.4 million for FY2024, which is 704.06% down from last year.
  • According to the latest figures from Q3 2025, MediaAlpha's Amortizatization of Intangibles is $500000.0, which was down 6875.0% from $500000.0 recorded in Q2 2025.
  • Over the past 5 years, MediaAlpha's Amortizatization of Intangibles peaked at $1.7 million during Q1 2023, and registered a low of $500000.0 during Q2 2025.
  • Its 5-year average for Amortizatization of Intangibles is $1.3 million, with a median of $1.6 million in 2024.
  • In the last 5 years, MediaAlpha's Amortizatization of Intangibles skyrocketed by 14700.0% in 2023 and then crashed by 6875.0% in 2025.
  • MediaAlpha's Amortizatization of Intangibles (Quarter) stood at $762000.0 in 2021, then surged by 123.1% to $1.7 million in 2022, then increased by 1.0% to $1.7 million in 2023, then decreased by 6.64% to $1.6 million in 2024, then crashed by 68.81% to $500000.0 in 2025.
  • Its Amortizatization of Intangibles stands at $500000.0 for Q3 2025, versus $500000.0 for Q2 2025 and $1.4 million for Q1 2025.