Marriott International (MAR) Gross Margin (2010 - 2026)
Marriott International (MAR) posted Gross Margin of 95.81% for Q1 2026, down 65.29% on a QoQ basis from 276.05% in Q4 2025, and down 244.0% year-over-year from 66.53% in Q1 2025.
Marriott International (MAR) Gross Margin (2010 - 2026) Analysis & Trends
Marriott International's Gross Margin history runs 17 years deep, the most recent figure standing at 95.81% for Q1 2026.
- Quarterly Gross Margin fell 244.0% year-over-year to 95.81% in Q1 2026, while the trailing twelve-month figure through Mar 2026 was 107.1% (up 8232.0% YoY) and the FY2025 annual result came in at 99.89%, up 7479.0% from the prior year.
- Gross Margin was 95.81% for Q1 2026 at Marriott International, down from 276.05% in the prior quarter.
- Across five years, Gross Margin topped out at 289.86% in Q4 2023 and bottomed at 192.25% in Q4 2024.
- A 5-year average of 91.29% and a median of 95.31% in 2022 frame the typical range for Gross Margin.
- Annual changes were most pronounced in 2024 — Gross Margin slumped 48211 bps — and 2025, when it soared 46831 bps.
- Marriott International's Gross Margin stood at 265.68% in 2022, then increased by 9 bps to 289.86% in 2023, then sank by 166 bps to 192.25% in 2024, then surged by 244 bps to 276.05% in 2025, then slumped by 65 bps to 95.81% in 2026.
- Business Quant data shows MAR's Gross Margin at 95.81% in Q1 2026, 276.05% in Q4 2025, and 26.97% in Q3 2025.
Powered by 
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Intercontinental Hotels | 24,088,955.24 Bn | 24,088,950.39 Bn | - | - |
| 2 | Marriott International | 96.11 Bn | 95.65 Bn | 6.38 Bn | 95.81% |
| 3 | Hilton Worldwide Holdings | 73.11 Bn | 73.08 Bn | 2.70 Bn | 92.00% |
| 4 | Hyatt Hotels | 17.34 Bn | 16.99 Bn | 1.75 Bn | 100.00% |
| 5 | Atour Lifestyle Holdings | 12.95 Bn | -818.18 Bn | 241.80 Mn | 59.33% |
| 6 | Wyndham Hotels & Resorts | 5.54 Bn | 5.46 Bn | 349.00 Mn | 93.07% |
| 7 | Choice Hotels International | 4.94 Bn | 4.90 Bn | 316.92 Mn | 93.06% |
| 8 | H World | 1.80 Bn | 19.15 Mn | 337.97 Mn | 38.85% |
| 9 | Civeo | 398.09 Mn | 381.54 Mn | 40.16 Mn | 23.26% |
| 10 | Mdjm | 2,036.85 | -698,442.15 | - | - |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | 95.81% |
| Dec 31, 2025 | 276.05% |
| Sep 30, 2025 | 26.97% |
| Jun 30, 2025 | 27.73% |
| Mar 31, 2025 | 98.24% |
| Dec 31, 2024 | -192.25% |
| Sep 30, 2024 | 98.08% |
| Jun 30, 2024 | 98.79% |
| Mar 31, 2024 | 99.51% |
| Dec 31, 2023 | 289.86% |
| Sep 30, 2023 | 95.06% |
| Jun 30, 2023 | 28.13% |
| Mar 31, 2023 | 26.34% |
| Dec 31, 2022 | 265.68% |
| Sep 30, 2022 | 94.33% |
| Jun 30, 2022 | 28.31% |
| Mar 31, 2022 | 95.31% |
| Dec 31, 2021 | 255.20% |
| Sep 30, 2021 | 94.83% |
| Jun 30, 2021 | 28.39% |