H World (HTHT) Gross Margin (2011 - 2022)
H World's Gross Margin came in at 48.84% for the year ended Dec 31, 2025, up 6.78 percentage points from 42.06% a year earlier.
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Analysis
H World (HTHT) Gross Margin (2011 - 2022) Analysis & Trends
Going back to the year ended Dec 31, 2009, H World's Gross Margin data covers 17 years.
- Gross Margin has increased in each of the last three years, with a five-year change of +16.59 percentage points (years ended Dec 2020 to Dec 2025).
- The figure for the year ended Dec 31, 2025 represents the highest annual Gross Margin in data going back to the year ended Dec 31, 2009.
- Per Business Quant, earlier years put Gross Margin at 42.06% in the year ended Dec 31, 2024 (+5.10 pp), 36.96% in the year ended Dec 31, 2023 (+2.93 pp), 34.03% in the year ended Dec 31, 2022 (-2.46 pp) and 36.49% in the year ended Dec 31, 2021 (+4.24 pp).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Marriott International | 93.50 Bn | 91.55 Bn | 1.55 Bn | 21.98% |
| 2 | Hilton Worldwide Holdings | 72.30 Bn | 68.78 Bn | 3.08 Bn | 92.04% |
| 3 | Royal Caribbean Cruises | 64.91 Bn | 62.49 Bn | 2.29 Bn | 47.29% |
| 4 | Viking Holdings | 35.75 Bn | 20.87 Bn | 996.62 Mn | 45.50% |
| 5 | Carnival | 30.35 Bn | 23.01 Bn | - | - |
| 6 | Intercontinental Hotels | 26.52 Bn | 22.08 Bn | - | - |
| 7 | Trip.com | 25.92 Bn | -19.63 Bn | 1.84 Bn | 79.56% |
| 8 | Hyatt Hotels | 15.20 Bn | 12.68 Bn | 388.00 Mn | 21.21% |
| 9 | H World | 13.30 Bn | 4.22 Bn | - | - |
| 10 | Atour Lifestyle Holdings | 8.20 Bn | 4.90 Bn | 493.22 Mn | 95.88% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Dec 31, 2022 | 35.85% |
| Sep 30, 2022 | 31.48% |
| Dec 31, 2021 | 37.76% |
| Dec 31, 2015 | 19.18% |
| Sep 30, 2015 | 18.83% |
| Jun 30, 2015 | 17.72% |
| Mar 31, 2015 | 17.65% |
| Dec 31, 2014 | 15.45% |
| Sep 30, 2014 | 14.58% |
| Jun 30, 2014 | 13.41% |
| Mar 31, 2014 | 12.64% |
| Dec 31, 2013 | 12.77% |
| Sep 30, 2013 | 12.32% |
| Jun 30, 2013 | 12.19% |
| Mar 31, 2013 | 12.44% |
| Dec 31, 2012 | 11.27% |
| Sep 30, 2012 | 10.54% |
| Jun 30, 2012 | 9.70% |
| Mar 31, 2012 | 8.94% |
| Dec 31, 2011 | 10.02% |
API Access
H World Gross Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=gross-margin&ticker=HTHT&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "gross-margin", "ticker": "HTHT", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=gross-margin&ticker=HTHT&period=max&api_key=YOUR_API_KEY");
const data = await res.json();