H World (HTHT) Gross Margin (2009 - 2026)
H World's (HTHT) quarterly Gross Margin came in at 38.85% in Q1 2026, up 565.0% year-on-year from 5.84% in Q1 2025, and down 2.83% on a QoQ basis from 39.98% in Q4 2025.
H World (HTHT) Gross Margin (2009 - 2026) Analysis & Trends
H World (HTHT) has 18 years of Gross Margin data on file, last reported at 38.85% in Q1 2026.
- On a quarterly basis, Gross Margin rose 565.0% year-over-year to 38.85% in Q1 2026; TTM through Mar 2026 was 40.47%, a 420.0% increase from a year earlier, with the FY2025 full-year figure at 39.36%, up 332.0% from the prior year.
- Gross Margin for Q1 2026 stood at 38.85%, down from 39.98% in the prior quarter.
- Over the last five years, Gross Margin for HTHT reached as high as 42.95% in Q3 2023 and fell as low as 4.73% in Q1 2022.
- Historically, Gross Margin has averaged 30.3% across 5 years, with a median of 33.2% in 2025.
- Across the five-year window, Gross Margin tumbled 1164 bps in 2022 and soared 3218 bps in 2023, its largest moves.
- Year by year, Gross Margin stood at 7.64% in 2022, then soared by 272 bps to 28.37% in 2023, then grew by 7 bps to 30.42% in 2024, then surged by 31 bps to 39.98% in 2025, then slipped by 3 bps to 38.85% in 2026.
- Per Business Quant data, the three most recent Gross Margin figures were 38.85% in Q1 2026, 39.98% in Q4 2025, and 41.72% in Q3 2025.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | H World | 128.13 Bn | 126.33 Bn | 337.97 Mn | 38.85% |
| 2 | Marriott International | 101.16 Bn | 100.71 Bn | 6.38 Bn | 95.81% |
| 3 | Hilton Worldwide Holdings | 74.87 Bn | 74.81 Bn | 2.70 Bn | 92.00% |
| 4 | Intercontinental Hotels | 24.50 Bn | 19.64 Bn | - | - |
| 5 | Hyatt Hotels | 17.89 Bn | 17.21 Bn | 1.75 Bn | 100.00% |
| 6 | Atour Lifestyle Holdings | 13.61 Bn | -817.52 Bn | 241.80 Mn | 59.33% |
| 7 | Wyndham Hotels & Resorts | 5.51 Bn | 5.44 Bn | 349.00 Mn | 93.07% |
| 8 | Choice Hotels International | 5.20 Bn | 5.16 Bn | 316.92 Mn | 93.06% |
| 9 | Civeo | 387.60 Mn | 371.05 Mn | 40.16 Mn | 23.26% |
| 10 | Mdjm | 3,796.75 | -696,682.25 | - | - |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | 38.85% |
| Dec 31, 2025 | 39.98% |
| Sep 30, 2025 | 41.72% |
| Jun 30, 2025 | 41.21% |
| Mar 31, 2025 | 33.20% |
| Dec 31, 2024 | 30.42% |
| Sep 30, 2024 | 41.07% |
| Jun 30, 2024 | 39.48% |
| Mar 31, 2024 | 32.77% |
| Dec 31, 2023 | 28.37% |
| Sep 30, 2023 | 42.95% |
| Jun 30, 2023 | 37.01% |
| Mar 31, 2023 | 27.45% |
| Dec 31, 2022 | 7.64% |
| Sep 30, 2022 | 25.57% |
| Jun 30, 2022 | 12.10% |
| Mar 31, 2022 | -4.73% |
| Dec 31, 2021 | 4.75% |
| Sep 30, 2021 | 18.11% |
| Jun 30, 2021 | 23.74% |