GreenTree Hospitality (GHG) Gross Margin (2017 - 2025)
GreenTree Hospitality's quarterly Gross Margin came in at 92.64% in Q4 2025, down 157.0% year-on-year from 162.53% in Q4 2024, and down 2.54% quarter-over-quarter from 95.06% in Q3 2025.
GreenTree Hospitality has reported Gross Margin for 9 years, with the latest figure at 92.64% in Q4 2025.
- For the quarter ending Q4 2025, Gross Margin fell 157.0% year-over-year to 92.64%; the trailing twelve-month figure through Dec 2025 stood at 93.94% (down 82.0% YoY), and the FY2025 full-year result was 93.68%, down 322.0% from the prior year.
- Gross Margin for Q4 2025 stood at 92.64%, down from 95.06% in the prior quarter.
- The five-year high for Gross Margin was 97.02% in Q4 2023, with the low at 92.6% in Q3 2022.
- Average Gross Margin over 5 years is 94.75%, with a median of 94.69% recorded in 2025.
- Year-over-year, Gross Margin surged 490 bps in 2021 and plunged 281 bps in 2024.
- Tracing GHG's Gross Margin over 5 years: stood at 96.54% in 2021, then declined by 1 bps to 95.96% in 2022, then gained by 1 bps to 97.02% in 2023, then dropped by 3 bps to 94.21% in 2024, then fell by 2 bps to 92.64% in 2025.
- The last three Gross Margin figures came in at 92.64% (Q4 2025), 95.06% (Q3 2025), and 94.21% (Q4 2024), per Business Quant data.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Marriott International | 98.23 Bn | 97.78 Bn | 6.38 Bn | 95.81% |
| 2 | Hilton Worldwide Holdings | 73.53 Bn | 72.99 Bn | - | - |
| 3 | Intercontinental Hotels | 23.64 Bn | 22.51 Bn | - | - |
| 4 | Hyatt Hotels | 16.45 Bn | 16.11 Bn | 1.75 Bn | 100.00% |
| 5 | Wyndham Hotels & Resorts | 5.97 Bn | 5.89 Bn | 302.00 Mn | 92.35% |
| 6 | Choice Hotels International | 5.17 Bn | 5.13 Bn | 316.92 Mn | 93.06% |
| 7 | Civeo | 373.70 Mn | 357.15 Mn | 40.16 Mn | 23.26% |
| 8 | GreenTree Hospitality | 5.49 Mn | -227.74 Mn | 30.29 Mn | 92.64% |
| 9 | Atour Lifestyle Holdings | 1.18 Mn | -299.91 Bn | 241.80 Mn | 59.33% |
| 10 | H World | 1,745.92 | -1.44 Bn | 824.36 Mn | 94.75% |
Historic Data
Download Data| Date | Value |
|---|---|
| Dec 31, 2025 | 92.64% |
| Sep 30, 2025 | 95.06% |
| Dec 31, 2024 | 94.21% |
| Sep 30, 2024 | 93.61% |
| Jun 30, 2024 | 95.56% |
| Mar 31, 2024 | 95.70% |
| Dec 31, 2023 | 97.02% |
| Sep 30, 2023 | 94.29% |
| Jun 30, 2023 | 95.61% |
| Mar 31, 2023 | 95.78% |
| Dec 31, 2022 | 95.96% |
| Sep 30, 2022 | 92.60% |
| Dec 31, 2021 | 96.54% |
| Sep 30, 2021 | 94.32% |
| Jun 30, 2021 | 93.67% |
| Mar 31, 2021 | 93.48% |
| Dec 31, 2020 | 91.64% |
| Sep 30, 2020 | 90.28% |
| Jun 30, 2020 | 94.17% |
| Mar 31, 2020 | 88.66% |
| Dec 31, 2019 | 92.00% |
| Sep 30, 2019 | 92.89% |
| Jun 30, 2019 | 94.05% |
| Mar 31, 2019 | 89.51% |
| Dec 31, 2018 | 93.53% |
| Sep 30, 2018 | 95.59% |
| Jun 30, 2018 | 95.05% |
| Mar 31, 2018 | 94.46% |
| Dec 31, 2017 | 92.41% |
| Sep 30, 2017 | 95.13% |
| Jun 30, 2017 | 95.15% |
| Mar 31, 2017 | 94.19% |