GreenTree Hospitality (GHG) Gross Margin (2017 - 2025)
GreenTree Hospitality (GHG) recorded quarterly Gross Margin of 81.27% in Q4 2025, down 16.87% quarter-over-quarter from 97.76% in Q3 2025, and down 1786.0% on a YoY basis from 4.82% in Q4 2024.
GreenTree Hospitality (GHG) Gross Margin (2017 - 2025) Analysis & Trends
GreenTree Hospitality's Gross Margin history runs 9 years deep, the most recent figure standing at 81.27% for Q4 2025.
- In Q4 2025, Gross Margin fell 1786.0% year-over-year to 81.27%; the TTM figure through Dec 2025 stood at 94.77% (down 449.0% YoY), while the FY2025 annual figure was 93.95%, down 294.0% from the prior year.
- Gross Margin was 81.27% for Q4 2025 at GreenTree Hospitality, down from 97.76% in the prior quarter.
- In the past five years, Gross Margin ranged from a high of 100.49% in Q1 2021 to a low of 81.27% in Q4 2025.
- Historically, Gross Margin has averaged 98.24% across 5 years, with a median of 99.48% in 2023.
- The sharpest annual moves came in 2024 and 2025: Gross Margin jumped 185 bps in 2024, then tumbled 1786 bps in 2025.
- A 5-year view of Gross Margin shows it stood at 99.99% in 2021, then dropped by 0 bps to 99.75% in 2022, then decreased by 1 bps to 99.04% in 2023, then grew by 0 bps to 99.13% in 2024, then slipped by 18 bps to 81.27% in 2025.
- The last three Gross Margin figures came in at 81.27% (Q4 2025), 97.76% (Q3 2025), and 99.13% (Q4 2024), per Business Quant data.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Marriott International | 106.28 Bn | 105.82 Bn | 6.38 Bn | 95.81% |
| 2 | Hilton Worldwide Holdings | 80.50 Bn | 79.97 Bn | - | - |
| 3 | Intercontinental Hotels | 26.35 Bn | 25.21 Bn | - | - |
| 4 | Hyatt Hotels | 18.67 Bn | 18.32 Bn | 1.75 Bn | 100.00% |
| 5 | Wyndham Hotels & Resorts | 6.42 Bn | 6.34 Bn | 302.00 Mn | 92.35% |
| 6 | Choice Hotels International | 5.30 Bn | 5.26 Bn | 316.92 Mn | 93.06% |
| 7 | Atour Lifestyle Holdings | 2.06 Bn | -359.74 Bn | 241.80 Mn | 59.33% |
| 8 | Civeo | 370.36 Mn | 353.81 Mn | 40.16 Mn | 23.26% |
| 9 | GreenTree Hospitality | 5.49 Mn | -227.74 Mn | 26.57 Mn | 81.27% |
| 10 | H World | 1,693.88 | -1.44 Bn | 824.36 Mn | 94.75% |
Historic Data
Download Data| Date | Value |
|---|---|
| Dec 31, 2025 | 81.27% |
| Sep 30, 2025 | 97.76% |
| Dec 31, 2024 | 99.13% |
| Sep 30, 2024 | 97.36% |
| Jun 30, 2024 | 100.32% |
| Mar 31, 2024 | 100.34% |
| Dec 31, 2023 | 99.04% |
| Sep 30, 2023 | 99.93% |
| Jun 30, 2023 | 98.47% |
| Mar 31, 2023 | 99.61% |
| Dec 31, 2022 | 99.75% |
| Sep 30, 2022 | 99.84% |
| Dec 31, 2021 | 99.99% |
| Sep 30, 2021 | 99.36% |
| Jun 30, 2021 | 99.13% |
| Mar 31, 2021 | 100.49% |
| Dec 31, 2020 | 99.97% |
| Sep 30, 2020 | 97.94% |
| Jun 30, 2020 | 99.69% |
| Mar 31, 2020 | 99.26% |