Lamar Advertising (LAMR) Gross Margin (2017 - 2026)
Lamar Advertising (LAMR) reported Gross Margin of 68.51% for Q2 2026, up 0.75 percentage points from 67.76% a year earlier and up 3.23 percentage points from the prior quarter.
Lamar Advertising (LAMR) Gross Margin (2017 - 2026) Analysis & Trends
Over the twelve months ended Jun 30, 2026, Lamar Advertising's Gross Margin came in at 67.43%, up 0.45 percentage points year-over-year; for FY2025, it came in at 67.04%, up 0.02 percentage points from FY2024.
- Gross Margin has a five-year change of +2.59 percentage points (FY2020 to FY2025).
- By year, Gross Margin came in at 67.02% in FY2024 (+0.03 pp), 66.99% in FY2023 (-0.17 pp), 67.16% in FY2022 (-0.58 pp) and 67.75% in FY2021 (+3.29 pp).
- The Q2 2026 figure ranks as the highest quarterly Gross Margin since Q3 2021.
- Year over year, Gross Margin gained in five of the last eight quarters, with an average year-over-year change of +0.26 percentage points.
- The high point for year-over-year Gross Margin in five years was Q3 2021 (a gain of 4.41 percentage points); the low point was Q3 2022 (a drop of 1.15 percentage points).
- Per Business Quant data, the three quarters before Q2 2026 came in at 65.28% (Q1 2026), 67.72% (Q4 2025) and 67.94% (Q3 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | American Tower | 78.00 Bn | 77.74 Bn | 2.72 Bn | 98.79% |
| 2 | Digital Realty Trust | 65.33 Bn | 55.85 Bn | - | - |
| 3 | Crown Castle | 28.57 Bn | 27.31 Bn | 989.00 Mn | 98.12% |
| 4 | Sba Communications | 17.27 Bn | 17.36 Bn | 539.27 Mn | 75.39% |
| 5 | Lamar Advertising | 12.72 Bn | 12.54 Bn | 422.53 Mn | 68.51% |
| 6 | OUTFRONT Media | 4.93 Bn | 4.69 Bn | 276.40 Mn | 52.90% |
| 7 | Array Digital Infrastructure | 2.93 Bn | 1.83 Bn | 30.57 Mn | 56.54% |
| 8 | IHS Holding | 2.81 Bn | -54.39 Mn | 207.10 Mn | 48.32% |
| 9 | Fermi | 2.73 Bn | 1.87 Bn | - | - |
| 10 | Clear Channel Outdoor Holdings | 1.19 Bn | 478.09 Mn | 241.86 Mn | 55.21% |
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 68.51% |
| Mar 31, 2026 | 65.28% |
| Dec 31, 2025 | 67.72% |
| Sep 30, 2025 | 67.94% |
| Jun 30, 2025 | 67.76% |
| Mar 31, 2025 | 64.39% |
| Dec 31, 2024 | 67.84% |
| Sep 30, 2024 | 67.63% |
| Jun 30, 2024 | 67.58% |
| Mar 31, 2024 | 64.74% |
| Dec 31, 2023 | 67.37% |
| Sep 30, 2023 | 67.71% |
| Jun 30, 2023 | 68.26% |
| Mar 31, 2023 | 64.26% |
| Dec 31, 2022 | 67.54% |
| Sep 30, 2022 | 67.96% |
| Jun 30, 2022 | 67.80% |
| Mar 31, 2022 | 65.05% |
| Dec 31, 2021 | 68.15% |
| Sep 30, 2021 | 69.11% |
Lamar Advertising Gross Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=gross-margin&ticker=LAMR&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "gross-margin", "ticker": "LAMR", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=gross-margin&ticker=LAMR&period=max&api_key=YOUR_API_KEY");
const data = await res.json();