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Lamar Advertising (LAMR) Goodwill (2016 - 2025)

Historic Goodwill for Lamar Advertising (LAMR) over the last 17 years, with Q3 2025 value amounting to $2.1 billion.

  • Lamar Advertising's Goodwill rose 373.31% to $2.1 billion in Q3 2025 from the same period last year, while for Sep 2025 it was $2.1 billion, marking a year-over-year increase of 373.31%. This contributed to the annual value of $2.0 billion for FY2024, which is 0.93% down from last year.
  • Latest data reveals that Lamar Advertising reported Goodwill of $2.1 billion as of Q3 2025, which was up 373.31% from $2.0 billion recorded in Q2 2025.
  • Over the past 5 years, Lamar Advertising's Goodwill peaked at $2.3 billion during Q4 2022, and registered a low of $1.9 billion during Q1 2021.
  • Moreover, its 5-year median value for Goodwill was $2.0 billion (2025), whereas its average is $2.0 billion.
  • Per our database at Business Quant, Lamar Advertising's Goodwill tumbled by 1169.59% in 2021 and then soared by 510.24% in 2023.
  • Lamar Advertising's Goodwill (Quarter) stood at $2.2 billion in 2021, then grew by 4.51% to $2.3 billion in 2022, then dropped by 11.08% to $2.0 billion in 2023, then dropped by 0.01% to $2.0 billion in 2024, then increased by 3.74% to $2.1 billion in 2025.
  • Its Goodwill was $2.1 billion in Q3 2025, compared to $2.0 billion in Q2 2025 and $2.0 billion in Q1 2025.