Growth Metrics

Hubspot (HUBS) Goodwill (2013 - 2026)

Hubspot posted quarterly Goodwill of $300.3 million for Q1 2026, up 17.74% year-on-year from $255.0 million in Q1 2025, and up 3.03% on a QoQ basis from $291.5 million in Q4 2025.

Hubspot (HUBS) has 14 years of Goodwill data on file, last reported at $300.3 million in Q1 2026.

  • For the quarter ending Q1 2026, Goodwill rose 17.74% year-over-year to $300.3 million; the trailing twelve-month figure through Mar 2026 stood at $300.3 million (up 17.74% YoY), and the FY2025 full-year result was $291.5 million, up 39.11% from the prior year.
  • Goodwill for Q1 2026 stood at $300.3 million, up from $291.5 million in the prior quarter.
  • Across five years, Goodwill topped out at $300.3 million in Q1 2026 and bottomed at $45.0 million in Q3 2022.
  • The 5-year median for Goodwill is $173.7 million (2024), against an average of $154.3 million.
  • The widest annual swing landed in 2022, when Goodwill decreased 5.04%; it then surged 278.19% in 2024.
  • A 5-year view of Goodwill shows it stood at $46.2 million in 2022, then jumped by 275.89% to $173.8 million in 2023, then climbed by 20.57% to $209.5 million in 2024, then surged by 39.11% to $291.5 million in 2025, then rose by 3.03% to $300.3 million in 2026.
  • The last three Goodwill figures came in at $300.3 million (Q1 2026), $291.5 million (Q4 2025), and $274.8 million (Q3 2025), per Business Quant data.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr)
1 Sap Se 253.17 Bn 235.20 Bn 8.16 Bn
2 Salesforce 171.07 Bn 161.50 Bn 8.69 Bn
3 Uber Technologies 151.10 Bn 150.06 Bn 11.88 Bn
4 Shopify 134.25 Bn 128.50 Bn 1.55 Bn
5 ServiceNow 105.72 Bn 100.54 Bn 2.83 Bn
6 Cadence Design Systems 101.64 Bn 100.23 Bn 1.26 Bn
7 Adobe 100.35 Bn 93.46 Bn 5.73 Bn
8 Automatic Data Processing 90.91 Bn 87.68 Bn 2.87 Bn
9 Intuit 88.30 Bn 81.52 Bn 6.77 Bn
10 Hubspot 10.60 Bn 9.47 Bn 735.30 Mn

Historic Data

Download Data 🔒
DateValue
Mar 31, 2026 300.28 Mn
Dec 31, 2025 291.45 Mn
Sep 30, 2025 274.79 Mn
Jun 30, 2025 274.72 Mn
Mar 31, 2025 255.04 Mn
Dec 31, 2024 209.51 Mn
Sep 30, 2024 174.16 Mn
Jun 30, 2024 173.57 Mn
Mar 31, 2024 173.67 Mn
Dec 31, 2023 173.76 Mn
Sep 30, 2023 46.05 Mn
Jun 30, 2023 46.46 Mn
Mar 31, 2023 46.45 Mn
Dec 31, 2022 46.23 Mn
Sep 30, 2022 45.01 Mn
Jun 30, 2022 45.88 Mn
Mar 31, 2022 46.77 Mn
Dec 31, 2021 47.08 Mn
Sep 30, 2021 47.40 Mn
Jun 30, 2021 47.79 Mn
Mar 31, 2021 47.59 Mn
Dec 31, 2020 31.32 Mn
Sep 30, 2020 30.60 Mn
Jun 30, 2020 29.94 Mn
Mar 31, 2020 29.96 Mn
Dec 31, 2019 30.25 Mn
Sep 30, 2019 14.95 Mn
Jun 30, 2019 14.95 Mn
Mar 31, 2019 14.95 Mn
Dec 31, 2018 14.95 Mn
Sep 30, 2018 14.95 Mn
Jun 30, 2018 14.95 Mn
Mar 31, 2018 14.95 Mn
Dec 31, 2017 14.95 Mn
Sep 30, 2017 14.95 Mn
Jun 30, 2017 9.77 Mn
Mar 31, 2017 9.77 Mn
Dec 31, 2016 9.77 Mn
Sep 30, 2016 9.77 Mn
Jun 30, 2016 9.77 Mn
Mar 31, 2016 9.77 Mn
Dec 31, 2015 9.77 Mn
Sep 30, 2015 9.77 Mn
Jun 30, 2015 9.77 Mn
Mar 31, 2015 9.77 Mn
Dec 31, 2014 9.33 Mn
Sep 30, 2014 9.33 Mn
Dec 31, 2013 9.33 Mn