Alphabet (GOOG) Goodwill (2014 - 2026)

Alphabet (GOOG) reported Goodwill of $57.8 billion for Q1 2026, up 79.57% year-over-year from $32.2 billion in Q1 2025, and up 73.08% quarter-over-quarter from $33.4 billion in Q4 2025.

Alphabet (GOOG) Goodwill (2014 - 2026) Analysis & Trends

Alphabet (GOOG) has 13 years of Goodwill data on file, last reported at $57.8 billion in Q1 2026.

  • Goodwill for Q1 2026 came in at $57.8 billion, up 79.57% year-over-year; the trailing twelve-month figure through Mar 2026 was $57.8 billion (up 79.57% YoY), and the FY2025 annual result was $33.4 billion, up 4.69% from the prior year.
  • Goodwill grew to $57.8 billion in Q1 2026 per GOOG's latest filing, from $33.4 billion in the prior quarter.
  • Over five years, Goodwill peaked at $57.8 billion in Q1 2026 and troughed at $23.0 billion in Q1 2022.
  • A 5-year average of $31.3 billion and a median of $29.2 billion in 2023 frame the typical range for Goodwill.
  • The sharpest annual moves came in 2024 and 2026: Goodwill decreased 0.09% in 2024, then jumped 79.57% in 2026.
  • A 5-year view of Goodwill shows it stood at $29.0 billion in 2022, then gained by 0.82% to $29.2 billion in 2023, then rose by 9.2% to $31.9 billion in 2024, then climbed by 4.69% to $33.4 billion in 2025, then surged by 73.08% to $57.8 billion in 2026.
  • Business Quant data shows GOOG's Goodwill at $57.8 billion in Q1 2026, $33.4 billion in Q4 2025, and $33.3 billion in Q3 2025.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr)
1 Nebius 2,430,078.11 Bn 2,430,078.11 Bn 295.20 Mn
2 Alphabet 4,448.32 Bn 4,232.70 Bn 102.29 Bn
3 Meta Platforms 1,465.06 Bn 1,383.88 Bn 46.09 Bn
4 Spotify Technology 113.19 Bn 102.95 Bn 1.75 Bn
5 Reddit 33.56 Bn 30.79 Bn 511.94 Mn
6 Pinterest 12.93 Bn 11.63 Bn 768.96 Mn
7 Kanzhun 12.77 Bn 10.67 Bn 255.62 Bn
8 Match 8.28 Bn 7.26 Bn 653.28 Mn
9 Snap 7.91 Bn 5.08 Bn 1.29 Bn
10 Zillow 7.56 Bn 6.78 Bn 519.00 Mn

Historic Data

Download Data
DateValue
Mar 31, 2026 57.77 Bn
Dec 31, 2025 33.38 Bn
Sep 30, 2025 33.27 Bn
Jun 30, 2025 32.34 Bn
Mar 31, 2025 32.17 Bn
Dec 31, 2024 31.89 Bn
Sep 30, 2024 31.94 Bn
Jun 30, 2024 29.19 Bn
Mar 31, 2024 29.18 Bn
Dec 31, 2023 29.20 Bn
Sep 30, 2023 29.15 Bn
Jun 30, 2023 29.21 Bn
Mar 31, 2023 28.99 Bn
Dec 31, 2022 28.96 Bn
Sep 30, 2022 28.83 Bn
Jun 30, 2022 23.95 Bn
Mar 31, 2022 23.01 Bn
Dec 31, 2021 22.96 Bn
Sep 30, 2021 22.62 Bn
Jun 30, 2021 22.41 Bn