Direct Digital Holdings DRCT
NASDAQ DRCT
$2.53 -0.09 (-3.44%)
At close: Aug 20, 2026 · 4:00 PM EDT

Direct Digital Holdings (DRCT) Goodwill (2021 - 2026)

Direct Digital Holdings (DRCT) posted quarterly Goodwill of $6.5 million for Q1 2026, little changed year-over-year from $6.5 million in Q1 2025, and little changed quarter-over-quarter from $6.5 million in Q4 2025.

Direct Digital Holdings (DRCT) Goodwill (2021 - 2026) Analysis & Trends

Direct Digital Holdings (DRCT) has reported Goodwill for 6 consecutive years, with $6.5 million the latest figure, recorded in Q1 2026.

  • In Q1 2026, Goodwill changed 0.31% year-over-year to $6.5 million; the TTM figure through Mar 2026 stood at $6.5 million (changed 0.31% YoY), while the FY2025 annual figure was $6.5 million, changed 0.31% from the prior year.
  • Goodwill was little changed at $6.5 million in Q1 2026 per DRCT's latest filing, from $6.5 million in the prior quarter.
  • Across five years, Goodwill topped out at $6.5 million in Q4 2022 and bottomed at $6.5 million in Q4 2023.
  • Historically, Goodwill has averaged $6.5 million across 5 years, with a median of $6.5 million in 2022.
  • Annual changes were most pronounced in 2023 — Goodwill decreased 0.31% — and 2024, when it gained 0.31%.
  • Direct Digital Holdings' Goodwill stood at $6.5 million in 2022, then slipped by 0.31% to $6.5 million in 2023, then increased by 0.31% to $6.5 million in 2024, then slipped by 0.31% to $6.5 million in 2025, then increased by 0.31% to $6.5 million in 2026.
  • Business Quant data shows DRCT's Goodwill at $6.5 million in Q1 2026, $6.5 million in Q4 2025, and $6.5 million in Q3 2025.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr)
1 AppLovin 103.70 Bn 100.65 Bn 1.70 Bn
2 Omnicom 24.37 Bn 21.03 Bn 1.30 Bn
3 Trade Desk 6.27 Bn 4.78 Bn 530.72 Mn
4 Wpp 5.67 Bn 2.50 Bn -
5 Magnite 3.35 Bn 3.02 Bn 130.79 Mn
6 Stagwell 2.09 Bn 1.98 Bn 269.24 Mn
7 DoubleVerify Holdings 2.05 Bn 1.84 Bn 161.31 Mn
8 Ziff Davis 2.02 Bn 410.50 Mn 241.03 Mn
9 Clear Channel Outdoor Holdings 1.22 Bn 1.02 Bn 241.86 Mn
10 Direct Digital Holdings 1.79 Mn 1.27 Mn 2.66 Mn

Historic Data

Download Data
DateValue
Mar 31, 2026 6.52 Mn
Dec 31, 2025 6.50 Mn
Sep 30, 2025 6.50 Mn
Jun 30, 2025 6.52 Mn
Mar 31, 2025 6.50 Mn
Dec 31, 2024 6.52 Mn
Sep 30, 2024 6.50 Mn
Jun 30, 2024 6.52 Mn
Mar 31, 2024 6.50 Mn
Dec 31, 2023 6.50 Mn
Sep 30, 2023 6.52 Mn
Jun 30, 2023 6.52 Mn
Mar 31, 2023 6.52 Mn
Dec 31, 2022 6.52 Mn
Sep 30, 2022 6.52 Mn
Jun 30, 2022 6.52 Mn
Mar 31, 2022 6.52 Mn
Dec 31, 2021 6.52 Mn