Direct Digital Holdings (DRCT) Goodwill (2021 - 2026)
Direct Digital Holdings (DRCT) reported Goodwill of $6.5 million for Q1 2026, little changed year-over-year from $6.5 million in Q1 2025, and little changed quarter-over-quarter from $6.5 million in Q4 2025.
Direct Digital Holdings (DRCT) Goodwill (2021 - 2026) Analysis & Trends
Direct Digital Holdings (DRCT) has 6 years of Goodwill data on file, last reported at $6.5 million in Q1 2026.
- Goodwill for Q1 2026 came in at $6.5 million, changed 0.0% year-over-year; the trailing twelve-month figure through Mar 2026 was $6.5 million (changed 0.0% YoY), and the FY2025 annual result was $6.5 million, changed 0.31% from the prior year.
- Goodwill steadied at $6.5 million in Q1 2026 per DRCT's latest filing, from $6.5 million in the prior quarter.
- Over five years, Goodwill peaked at $6.5 million in Q1 2023 and troughed at $6.5 million in Q4 2022.
- A 5-year average of $6.5 million and a median of $6.5 million in 2022 frame the typical range for Goodwill.
- The sharpest annual moves came in 2023 and 2024: Goodwill gained 0.31% in 2023, then decreased 0.31% in 2024.
- A 5-year view of Goodwill shows it stood at $6.5 million in 2022, then grew by 0.31% to $6.5 million in 2023, then decreased by 0.31% to $6.5 million in 2024, then grew by 0.31% to $6.5 million in 2025, then decreased by 0.31% to $6.5 million in 2026.
- Business Quant data shows DRCT's Goodwill at $6.5 million in Q1 2026, $6.5 million in Q4 2025, and $6.5 million in Q3 2025.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | AppLovin | 175.91 Bn | 173.15 Bn | 1.78 Bn |
| 2 | Omnicom | 22.52 Bn | 18.86 Bn | 1.04 Bn |
| 3 | Trade Desk | 9.46 Bn | 8.05 Bn | 506.89 Mn |
| 4 | Wpp | 2.71 Bn | -875.81 Mn | - |
| 5 | Nexxen International | 2.36 Bn | 2.23 Bn | 70.41 Mn |
| 6 | Magnite | 2.27 Bn | 2.09 Bn | 118.28 Mn |
| 7 | Ziff Davis | 1.74 Bn | 1.22 Bn | 152.41 Mn |
| 8 | DoubleVerify Holdings | 1.69 Bn | 1.51 Bn | 135.23 Mn |
| 9 | Stagwell | 1.60 Bn | 1.51 Bn | 244.61 Mn |
| 10 | Direct Digital Holdings | 1.60 Mn | -4.36 Mn | 2.26 Mn |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | 6.50 Mn |
| Dec 31, 2025 | 6.52 Mn |
| Sep 30, 2025 | 6.52 Mn |
| Jun 30, 2025 | 6.50 Mn |
| Mar 31, 2025 | 6.50 Mn |
| Dec 31, 2024 | 6.50 Mn |
| Sep 30, 2024 | 6.50 Mn |
| Jun 30, 2024 | 6.52 Mn |
| Mar 31, 2024 | 6.52 Mn |
| Dec 31, 2023 | 6.52 Mn |
| Sep 30, 2023 | 6.52 Mn |
| Jun 30, 2023 | 6.52 Mn |
| Mar 31, 2023 | 6.52 Mn |
| Dec 31, 2022 | 6.50 Mn |
| Sep 30, 2022 | 6.52 Mn |
| Jun 30, 2022 | 6.52 Mn |
| Mar 31, 2022 | 6.52 Mn |
| Dec 31, 2021 | 6.52 Mn |