Europe was Diageo’s largest segment in fiscal 2026, bringing in $8.58B of $27.76B (31%).
| Segment | FY 2018 | FY 2019 | FY 2020 | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 | FY 2026 |
|---|---|---|---|---|---|---|---|---|---|
| North America | $8.86B | $8.51B | $8.64B | $7.99B | |||||
| Europe | $7.25B | $8.02B | $8.04B | $8.58B | |||||
| Asia Pacific | $6.48B | $6.32B | $6.08B | $5.71B | |||||
| Europe & Turkey | — | — | — | — | |||||
| Africa | $2.86B | $2.48B | $2.68B | $2.52B | |||||
| Latin America & Caribbean | $2.71B | $2.43B | $2.39B | $2.80B | |||||
| Scp | — | — | — | — | |||||
| Isc | — | — | — | — | |||||
| Corporate & Other | $104.00M | $123.00M | $135.00M | $162.00M | |||||
| Elimination Of Intersegment Sales | — | — | — | — | |||||
| Eliminate Inter- Segment Sales | — | — | — | — | |||||
| Total | $28.27B | $27.89B | $27.96B | $27.76B |
Diageo brought in $27.76B from its six segments in fiscal 2026, the year ended June 30, 2026. That was down 0.7% from $27.96B in fiscal 2025. Europe was the largest at $8.58B (30.9%), ahead of North America at $7.99B (28.8%) and Asia Pacific at $5.71B (20.6%). The other three segments brought in $5.48B combined.
Compared with fiscal 2025, Latin America & Caribbean grew fastest, up 17.0% to $2.80B, while North America fell the most, down 7.5% to $7.99B. From fiscal 2023 to 2026, combined revenue from these segments fell from $28.27B to $27.76B, a compound annual decline of 0.6%. Europe's share of the total rose from 25.6% to 30.9%.
Rest Of World was Diageo’s largest region in fiscal 2026, bringing in $13.98B of $27.76B (50%).
| Geography | FY 2018 | FY 2019 | FY 2020 | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 | FY 2026 |
|---|---|---|---|---|---|---|---|---|---|
| Rest Of World | $14.04B | $13.75B | $13.60B | $13.98B | |||||
| United States | $8.37B | $8.04B | $8.14B | $7.41B | |||||
| India | $3.30B | $3.25B | $3.23B | $3.21B | |||||
| United Kingdom | $2.57B | $2.85B | $2.99B | $3.16B | |||||
| Great Britain | — | — | — | — | |||||
| Netherlands | — | — | — | — | |||||
| Total | $28.27B | $27.89B | $27.96B | $27.76B |
Diageo brought in $27.76B from its four regions in fiscal 2026, the year ended June 30, 2026. That was down 0.7% from $27.96B in fiscal 2025. Rest Of World was the largest at $13.98B (50.4%), ahead of United States at $7.41B (26.7%) and India at $3.21B (11.6%). The remaining region, United Kingdom, brought in $3.16B.
Compared with fiscal 2025, United Kingdom grew fastest, up 5.7% to $3.16B, while United States fell the most, down 9.0% to $7.41B. From fiscal 2023 to 2026, combined revenue from these regions fell from $28.27B to $27.76B, a compound annual decline of 0.6%. Rest Of World's share of the total rose from 49.7% to 50.4%.
Spirits was Diageo’s largest revenue line in fiscal 2026, bringing in $21.81B of $27.76B (79%).
| Products and services [axis] | FY 2018 | FY 2019 | FY 2020 | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 | FY 2026 |
|---|---|---|---|---|---|---|---|---|---|
| Spirits | $22.86B | $22.41B | $22.17B | $21.81B | |||||
| Beer | $4.03B | $4.11B | $4.49B | $4.55B | |||||
| Ready To Drink | $1.08B | $949.00M | $989.00M | $1.11B | |||||
| Other | $310.00M | $429.00M | $316.00M | $290.00M | |||||
| Total | $28.27B | $27.89B | $27.96B | $27.76B |
Diageo brought in $27.76B from its four revenue lines in fiscal 2026, the year ended June 30, 2026. That was down 0.7% from $27.96B in fiscal 2025. Spirits was the largest at $21.81B (78.5%), ahead of Beer at $4.55B (16.4%) and Ready To Drink at $1.11B (4.0%). The remaining revenue line, Other, brought in $290.00M.
Compared with fiscal 2025, Ready To Drink grew fastest, up 12.5% to $1.11B, while Spirits fell the most, down 1.6% to $21.81B. From fiscal 2023 to 2026, combined revenue from these revenue lines fell from $28.27B to $27.76B, a compound annual decline of 0.6%. Spirits' share of the total fell from 80.8% to 78.5%.
Diageo (DEO) reports its revenue by segment, by geography and by products and services [axis]. In fiscal 2026, Europe was its largest segment, bringing in $8.58B (30.9% of the total), followed by North America at $7.99B (28.8%).
Europe was Diageo's largest segment in fiscal 2026, bringing in $8.58B, or 30.9% of the $27.76B total across its six segments.
Rest Of World was Diageo's largest region in fiscal 2026, bringing in $13.98B, or 50.4% of the $27.76B total across its four regions.
Spirits was Diageo's largest revenue line in fiscal 2026, bringing in $21.81B, or 78.5% of the $27.76B total across its four revenue lines.
Among Diageo's segments that make up at least 2% of revenue, Latin America & Caribbean grew fastest in fiscal 2026, up 17.0% from $2.39B to $2.80B.
Every figure comes from Diageo's annual financial filings, as reported. Each line keeps the name Diageo gives it, and years follow its fiscal calendar.
Diageo's revenue by segment goes back to fiscal 2018, with figures through fiscal 2026. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.