Traeger (COOK) Selling, General & Administrative (2020 - 2026)
Traeger's Selling, General & Administrative was $21.79 million in Q2 2026, down 16.3% from $26.03 million a year earlier but up 12.2% from the prior quarter.
Powered by 
Analysis
Traeger (COOK) Selling, General & Administrative (2020 - 2026) Analysis & Trends
On a trailing twelve-month basis, Traeger's Selling, General & Administrative was $85.18 million through Jun 30, 2026, down 16.4% year-over-year; for FY2025, it was $95.03 million, down 16.3% from FY2024.
- Selling, General & Administrative has now declined for three consecutive years, though with a five-year compound annual growth rate of 13.6% (FY2020 to FY2025).
- In earlier years, Selling, General & Administrative was $113.48 million in FY2024 (-12.6%), $129.8 million in FY2023 (-22.2%), $166.82 million in FY2022 (+5.2%) and $158.56 million in FY2021 (+215.6%).
- Quarterly Selling, General & Administrative has moved between $19.41 million (Q1 2026) and $75.82 million (Q3 2021) over five years.
- Compared with a year earlier, Selling, General & Administrative has declined for six straight quarters, with an average decline of 12.7% over the last eight quarters.
- The best year-over-year quarter for Selling, General & Administrative over five years was Q3 2021 (growth of 337.6%); the worst was Q3 2023 (a decline of 64.8%).
- Per Business Quant data, COOK's Selling, General & Administrative in the three quarters before Q2 2026 was $19.41 million (Q1 2026), $21.82 million (Q4 2025) and $22.16 million (Q3 2025).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | SG&A (Qtr) |
|---|---|---|---|---|---|
| 1 | SharkNinja | 27.84 Bn | 25.51 Bn | 860.34 Mn | 130.11 Mn |
| 2 | Somnigroup International | 13.62 Bn | 13.16 Bn | 817.20 Mn | - |
| 3 | Hni | 3.43 Bn | 3.00 Bn | 647.20 Mn | 533.00 Mn |
| 4 | Newell Brands | 2.28 Bn | 1.44 Bn | 812.00 Mn | 519.00 Mn |
| 5 | Sonos | 2.09 Bn | 986.08 Mn | 189.31 Mn | 30.28 Mn |
| 6 | Whirlpool | 1.83 Bn | -1.64 Bn | 442.00 Mn | 371.00 Mn |
| 7 | Arhaus | 1.65 Bn | 727.57 Mn | 172.07 Mn | 117.81 Mn |
| 8 | Corsair Gaming | 1.47 Bn | 997.66 Mn | 104.29 Mn | 81.23 Mn |
| 9 | Millerknoll | 1.46 Bn | 762.08 Mn | 385.30 Mn | 302.50 Mn |
| 10 | Traeger | 128.88 Mn | 10.02 Mn | 47.42 Mn | 21.79 Mn |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 21.79 Mn |
| Mar 31, 2026 | 19.41 Mn |
| Dec 31, 2025 | 21.82 Mn |
| Sep 30, 2025 | 22.16 Mn |
| Jun 30, 2025 | 26.03 Mn |
| Mar 31, 2025 | 25.02 Mn |
| Dec 31, 2024 | 26.72 Mn |
| Sep 30, 2024 | 24.14 Mn |
| Jun 30, 2024 | 30.49 Mn |
| Mar 31, 2024 | 32.14 Mn |
| Dec 31, 2023 | 25.93 Mn |
| Sep 30, 2023 | 24.82 Mn |
| Jun 30, 2023 | 52.37 Mn |
| Mar 31, 2023 | 26.68 Mn |
| Dec 31, 2022 | 24.19 Mn |
| Sep 30, 2022 | 70.49 Mn |
| Jun 30, 2022 | 31.44 Mn |
| Mar 31, 2022 | 40.72 Mn |
| Dec 31, 2021 | 44.37 Mn |
| Sep 30, 2021 | 75.82 Mn |
API Access
Traeger Selling, General & Administrative API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=selling-general-and-administrative&ticker=COOK&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "selling-general-and-administrative", "ticker": "COOK", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=selling-general-and-administrative&ticker=COOK&period=max&api_key=YOUR_API_KEY");
const data = await res.json();