Baozun (BZUN) Research & Development (2014 - 2026)

Baozun (BZUN) recorded quarterly Research & Development of -$18.1 million in Q1 2026, down 8.21% quarter-over-quarter from -$16.7 million in Q4 2025, and down 12.92% on a YoY basis from -$20.8 million in Q1 2025.

Baozun (BZUN) Research & Development (2014 - 2026) Analysis & Trends

Baozun's Research & Development history runs 13 years deep, the most recent figure standing at -$18.1 million for Q1 2026.

  • In Q1 2026, Research & Development fell 12.92% year-over-year to -$18.1 million; the TTM figure through Mar 2026 stood at -$67.0 million (up 9.49% YoY), while the FY2025 annual figure was $66.2 million, down 12.14% from the prior year.
  • Research & Development was -$18.1 million for Q1 2026 at Baozun, down from -$16.7 million in the prior quarter.
  • In the past five years, Research & Development ranged from a high of -$13.8 million in Q3 2022 to a low of -$20.1 million in Q4 2024.
  • Historically, Research & Development has averaged -$17.3 million across 5 years, with a median of -$16.7 million in 2023.
  • The sharpest annual moves came in 2022 and 2023: Research & Development gained 21.86% in 2022, then retreated 21.96% in 2023.
  • A 5-year view of Research & Development shows it stood at -$16.3 million in 2022, then declined by 21.96% to -$19.8 million in 2023, then slipped by 1.28% to -$20.1 million in 2024, then gained by 16.75% to -$16.7 million in 2025, then decreased by 8.21% to -$18.1 million in 2026.
  • The last three Research & Development figures came in at -$18.1 million (Q1 2026), -$16.7 million (Q4 2025), and -$16.2 million (Q3 2025), per Business Quant data.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) R&D (Qtr)
1 Amazon Com 2,551.03 Bn 2,407.94 Bn 171.21 Bn 29.57 Bn
2 Mercadolibre 82.72 Bn 77.07 Bn 3.86 Bn 699.00 Mn
3 DoorDash 72.09 Bn 67.22 Bn 2.04 Bn 398.00 Mn
4 PDD Holdings 62.92 Bn 38.25 Bn 12.81 Bn -714.26 Mn
5 Ebay 48.30 Bn 44.44 Bn 2.29 Bn 450.00 Mn
6 Coupang 34.44 Bn 34.35 Bn 2.30 Bn -
7 Zkh 14.36 Bn 14.36 Bn 285.30 Mn -4.25 Mn
8 Wayfair 10.72 Bn 9.65 Bn 880.00 Mn -
9 Maplebear 10.27 Bn 9.58 Bn 738.00 Mn 164.00 Mn
10 Baozun 68.96 Mn -98.13 Mn 243.45 Mn -18.09 Mn

Historic Data

Download Data
DateValue
Mar 31, 2026 -18.09 Mn
Dec 31, 2025 -16.72 Mn
Sep 30, 2025 -16.18 Mn
Jun 30, 2025 -16.01 Mn
Mar 31, 2025 -16.02 Mn
Dec 31, 2024 -20.08 Mn
Sep 30, 2024 -20.05 Mn
Jun 30, 2024 -17.86 Mn
Mar 31, 2024 -18.45 Mn
Dec 31, 2023 -19.83 Mn
Sep 30, 2023 -16.50 Mn
Jun 30, 2023 -17.81 Mn
Mar 31, 2023 -16.73 Mn
Dec 31, 2022 -16.26 Mn
Sep 30, 2022 -13.82 Mn
Jun 30, 2022 -16.76 Mn
Mar 31, 2022 -16.61 Mn
Dec 31, 2021 -19.78 Mn
Sep 30, 2021 -17.68 Mn
Jun 30, 2021 -17.88 Mn