AppLovin (APP) Research & Development (2020 - 2026)
AppLovin's (APP) quarterly Research & Development came in at $94.1 million in Q1 2026, up 58.47% year-on-year from $59.4 million in Q1 2025, and up 31.37% on a QoQ basis from $71.6 million in Q4 2025.
AppLovin (APP) Research & Development (2020 - 2026) Analysis & Trends
AppLovin (APP) has 7 years of Research & Development data on file, last reported at $94.1 million in Q1 2026.
- On a quarterly basis, Research & Development rose 58.47% year-over-year to $94.1 million in Q1 2026; TTM through Mar 2026 was $256.5 million, a 47.97% increase from a year earlier, with the FY2025 full-year figure at $226.5 million, down 10.42% from the prior year.
- Research & Development for Q1 2026 stood at $94.1 million, up from $71.6 million in the prior quarter.
- Over the last five years, Research & Development for APP reached as high as $530.1 million in Q4 2022 and fell as low as -$274.0 million in Q4 2023.
- Historically, Research & Development has averaged $131.7 million across 5 years, with a median of $94.1 million in 2026.
- Across the five-year window, Research & Development plunged 151.68% in 2023 and jumped 548.17% in 2025, its largest moves.
- Year by year, Research & Development stood at $530.1 million in 2022, then plunged by 151.68% to -$274.0 million in 2023, then soared by 94.17% to -$16.0 million in 2024, then soared by 548.17% to $71.6 million in 2025, then soared by 31.37% to $94.1 million in 2026.
- Per Business Quant data, the three most recent Research & Development figures were $94.1 million in Q1 2026, $71.6 million in Q4 2025, and $43.9 million in Q3 2025.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | R&D (Qtr) |
|---|---|---|---|---|---|
| 1 | AppLovin | 134.57 Bn | 131.82 Bn | 1.64 Bn | 94.10 Mn |
| 2 | Wpp | 26.03 Bn | 22.66 Bn | - | - |
| 3 | Omnicom | 22.21 Bn | 18.26 Bn | 1.04 Bn | - |
| 4 | Trade Desk | 7.97 Bn | 6.56 Bn | 506.89 Mn | 172.18 Mn |
| 5 | Magnite | 2.57 Bn | 2.39 Bn | 103.96 Mn | 46.09 Mn |
| 6 | Ziff Davis | 1.94 Bn | 1.42 Bn | 223.32 Mn | 115.23 Mn |
| 7 | Stagwell | 1.76 Bn | 1.66 Bn | 244.61 Mn | - |
| 8 | DoubleVerify Holdings | 1.67 Bn | 1.50 Bn | 147.67 Mn | 45.60 Mn |
| 9 | Clear Channel Outdoor Holdings | 1.20 Bn | 1.03 Bn | 193.76 Mn | - |
| 10 | Criteo | 1.05 Bn | 737.13 Mn | 222.74 Mn | 69.68 Mn |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | 94.10 Mn |
| Dec 31, 2025 | 71.64 Mn |
| Sep 30, 2025 | 43.85 Mn |
| Jun 30, 2025 | 46.92 Mn |
| Mar 31, 2025 | 59.38 Mn |
| Dec 31, 2024 | -15.98 Mn |
| Sep 30, 2024 | 62.98 Mn |
| Jun 30, 2024 | 66.97 Mn |
| Mar 31, 2024 | 226.69 Mn |
| Dec 31, 2023 | -273.97 Mn |
| Sep 30, 2023 | 212.35 Mn |
| Jun 30, 2023 | 192.43 Mn |
| Mar 31, 2023 | 202.98 Mn |
| Dec 31, 2022 | 530.13 Mn |
| Sep 30, 2022 | 196.79 Mn |
| Jun 30, 2022 | 232.10 Mn |
| Mar 31, 2022 | 290.13 Mn |
| Dec 31, 2021 | -449.80 Mn |
| Sep 30, 2021 | 285.22 Mn |
| Jun 30, 2021 | 77.46 Mn |