Baozun (BZUN) Net Margin (2014 - 2026)

Baozun's Net Margin history runs 13 years deep, the most recent figure standing at 1.48% for Q1 2026.

• In Q1 2026, Net Margin rose 471.0% year-over-year to 1.48%; the TTM figure through Mar 2026 stood at 0.33% (up 189.0% YoY), while the FY2025 annual figure was 2.43%, down 44.0% from the prior year.
• Net Margin was 1.48% for Q1 2026 at Baozun, up from 1.2% in the prior quarter.
• In the past five years, Net Margin ranged from a high of 1.48% in Q1 2026 to a low of 8.86% in Q3 2022.
• Historically, Net Margin has averaged 2.64% across 5 years, with a median of 1.2% in 2025.
• The sharpest annual moves came in 2022 and 2023: Net Margin sank 830 bps in 2022, then surged 900 bps in 2023.
• A 5-year view of Net Margin shows it stood at 8.56% in 2022, then surged by 105 bps to 0.44% in 2023, then tumbled by 99 bps to 0.0% in 2024, then plunged by 27444 bps to 1.2% in 2025, then soared by 224 bps to 1.48% in 2026.
• The last three Net Margin figures came in at 1.48% (Q1 2026), 1.2% (Q4 2025), and 0.48% (Q3 2025), per Business Quant data.