Baozun (BZUN) Net Margin (2014 - 2026)
Baozun (BZUN) posted quarterly Net Margin of 0.69% for Q1 2026, up 346.0% year-over-year from 0.16% in Q1 2025, and up 157.78% quarter-over-quarter from 1.2% in Q4 2025.
Analysis
Baozun (BZUN) Net Margin (2014 - 2026) Analysis & Trends
Baozun's Net Margin history runs 13 years deep, the most recent figure standing at 0.69% for Q1 2026.
- In Q1 2026, Net Margin rose 346.0% year-over-year to 0.69%; the TTM figure through Mar 2026 stood at 0.14% (up 130.0% YoY), while the FY2025 annual figure was 2.43%, down 44.0% from the prior year.
- Net Margin for Q1 2026 stood at 0.69%, up from 1.2% in the prior quarter.
- The five-year high for Net Margin was 5.42% in Q4 2022, with the low at 6.17% in Q1 2022.
- The 5-year median for Net Margin is 0.75% (2022), against an average of 0.96%.
- The sharpest annual moves came in 2022 and 2023: Net Margin surged 1465 bps in 2022, then slumped 713 bps in 2023.
- Baozun's Net Margin stood at 5.42% in 2022, then sank by 132 bps to 1.72% in 2023, then soared by 100 bps to 0.0% in 2024, then tumbled by 27444 bps to 1.2% in 2025, then jumped by 158 bps to 0.69% in 2026.
- Business Quant data shows BZUN's Net Margin at 0.69% in Q1 2026, 1.2% in Q4 2025, and 0.48% in Q3 2025.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Net Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Amazon Com | 2,742.86 Bn | 2,619.88 Bn | 198.88 Bn | 24.31% |
| 2 | PDD Holdings | 116.24 Bn | -48,010.17 Bn | 9.45 Bn | 24.19% |
| 3 | Mercadolibre | 99.45 Bn | 84.25 Bn | 4.16 Bn | 4.58% |
| 4 | DoorDash | 98.02 Bn | 92.67 Bn | 2.35 Bn | 4.47% |
| 5 | Sea | 67.10 Bn | 58.70 Bn | 3.55 Bn | 11.53% |
| 6 | Ebay | 46.73 Bn | 43.42 Bn | 2.30 Bn | 17.55% |
| 7 | JD.com | 39.68 Bn | 7.13 Bn | 16.50 Bn | 1.85% |
| 8 | Coupang | 28.45 Bn | 22.34 Bn | 2.49 Bn | -6.44% |
| 9 | Wayfair | 12.37 Bn | 11.23 Bn | 1.05 Bn | -0.03% |
| 10 | Baozun | 158.16 Mn | -98.59 Mn | 302.56 Mn | 1.59% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 1.59% |
| Mar 31, 2026 | 0.69% |
| Dec 31, 2025 | -1.20% |
| Sep 30, 2025 | 170.54% |
| Jun 30, 2025 | 1.47% |
| Mar 31, 2025 | 186.30% |
| Dec 31, 2024 | 0.00% |
| Sep 30, 2024 | -3.25% |
| Jun 30, 2024 | -0.45% |
| Mar 31, 2024 | 207.48% |
| Dec 31, 2023 | -4.98% |
| Sep 30, 2023 | 229.12% |
| Jun 30, 2023 | -0.51% |
| Mar 31, 2023 | 0.00% |
| Dec 31, 2022 | 5.42% |
| Sep 30, 2022 | 251.75% |
| Jun 30, 2022 | -3.66% |
| Mar 31, 2022 | -6.17% |
| Dec 31, 2021 | -0.26% |
| Sep 30, 2021 | -15.40% |