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Growth Metrics

AppLovin (APP) Net Margin (2020 - 2025)

Historic Net Margin for AppLovin (APP) over the last 6 years, with Q2 2025 value amounting to 3.79%.

  • AppLovin's Net Margin fell 398000.0% to 3.79% in Q2 2025 from the same period last year, while for Sep 2025 it was 18.43%, marking a year-over-year decrease of 139000.0%. This contributed to the annual value of 33.49% for FY2024, which is 226800.0% up from last year.
  • Latest data reveals that AppLovin reported Net Margin of 3.79% as of Q2 2025, which was down 398000.0% from 38.83% recorded in Q1 2025.
  • AppLovin's 5-year Net Margin high stood at 52.0% for Q3 2024, and its period low was 18.44% during Q1 2022.
  • Over the past 5 years, AppLovin's median Net Margin value was 3.68% (recorded in 2021), while the average stood at 11.09%.
  • Per our database at Business Quant, AppLovin's Net Margin surged by 395200bps in 2024 and then crashed by -398000bps in 2025.
  • Quarter analysis of 5 years shows AppLovin's Net Margin stood at 3.57% in 2021, then tumbled by -417bps to 11.32% in 2022, then soared by 259bps to 17.99% in 2023, then soared by 34bps to 24.09% in 2024, then crashed by -84bps to 3.79% in 2025.
  • Its Net Margin stands at 3.79% for Q2 2025, versus 38.83% for Q1 2025 and 24.09% for Q4 2024.