AppLovin (APP) Net Margin (2020 - 2025)

AppLovin (APP) reported Net Margin of 3.79% for Q2 2025, down 3980.0% year-over-year from 0.1% in Q2 2024, and down 92.38% quarter-over-quarter from 49.72% in Q1 2025.

AppLovin (APP) Net Margin (2020 - 2025) Analysis & Trends

AppLovin (APP) has 6 years of Net Margin data on file, last reported at 3.79% in Q2 2025.

  • Net Margin for Q2 2025 came in at 3.79%, down 3980.0% year-over-year; the trailing twelve-month figure through Mar 2026 was 0.77% (down 5103.0% YoY), and the FY2025 annual result was 1.81%, down 5073.0% from the prior year.
  • Net Margin declined to 3.79% in Q2 2025 per APP's latest filing, from 49.72% in the prior quarter.
  • Over five years, Net Margin peaked at 59.91% in Q4 2024 and troughed at 35.12% in Q4 2023.
  • A 5-year average of 10.73% and a median of 3.43% in 2021 frame the typical range for Net Margin.
  • The sharpest annual moves came in 2024 and 2025: Net Margin soared 9503 bps in 2024, then sank 3980 bps in 2025.
  • A 5-year view of Net Margin shows it stood at 3.55% in 2021, then tumbled by 419 bps to 11.32% in 2022, then tumbled by 210 bps to 35.12% in 2023, then surged by 271 bps to 59.91% in 2024, then sank by 94 bps to 3.79% in 2025.
  • Business Quant data shows APP's Net Margin at 3.79% in Q2 2025, 49.72% in Q1 2025, and 59.91% in Q4 2024.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) Net Margin (Qtr)
1 AppLovin 190.35 Bn 187.59 Bn 1.78 Bn -
2 Omnicom 22.38 Bn 18.72 Bn 1.04 Bn -3.45%
3 Trade Desk 9.23 Bn 7.82 Bn 506.89 Mn 5.81%
4 Wpp 2.54 Bn -1.05 Bn - -
5 Nexxen International 2.34 Bn 2.20 Bn 70.41 Mn -6.12%
6 Magnite 2.10 Bn 1.92 Bn 118.28 Mn 2.68%
7 Ziff Davis 1.76 Bn 1.24 Bn 152.41 Mn 8.61%
8 DoubleVerify Holdings 1.65 Bn 1.48 Bn 135.23 Mn 3.54%
9 Stagwell 1.61 Bn 1.52 Bn 244.61 Mn -4.46%
10 Clear Channel Outdoor Holdings 1.20 Bn 1.03 Bn 193.76 Mn 0.39%

Historic Data

Download Data
DateValue
Jun 30, 2025 3.79%
Mar 31, 2025 49.72%
Dec 31, 2024 59.91%
Sep 30, 2024 52.00%
Jun 30, 2024 43.58%
Mar 31, 2024 22.19%
Dec 31, 2023 -35.12%
Sep 30, 2023 12.48%
Jun 30, 2023 10.67%
Mar 31, 2023 -0.63%
Dec 31, 2022 -11.32%
Sep 30, 2022 3.32%
Jun 30, 2022 -2.80%
Mar 31, 2022 -18.44%
Dec 31, 2021 3.55%
Sep 30, 2021 0.02%
Jun 30, 2021 2.00%
Mar 31, 2021 -1.74%
Dec 31, 2020 -3.68%
Sep 30, 2020 -23.49%