Bilibili Inc. (BILI) EBIT Margin (2017 - 2026)

Bilibili (BILI) posted quarterly EBIT Margin of 2.23% for Q1 2026, up 202.0% year-over-year from 0.74% in Q1 2025, and down 63.14% on a QoQ basis from 6.06% in Q4 2025.

Bilibili Inc. (BILI) EBIT Margin (2017 - 2026) Analysis & Trends

Bilibili (BILI) has reported EBIT Margin for 10 consecutive years, with 2.23% the latest figure, recorded in Q1 2026.

  • In Q1 2026, EBIT Margin rose 202.0% year-over-year to 2.23%; the TTM figure through Mar 2026 stood at 5.16% (up 575.0% YoY), while the FY2025 annual figure was 3.71%, up 871.0% from the prior year.
  • EBIT Margin came in at 2.23% for Q1 2026 at Bilibili, down from 6.06% in the prior quarter.
  • The five-year high for EBIT Margin was 7.81% in Q2 2025, with the low at 44.63% in Q2 2022.
  • Average EBIT Margin over 5 years is 13.32%, with a median of 9.55% recorded in 2024.
  • The largest YoY upside for EBIT Margin was 7333 bps in 2022 against a maximum downside of 1296 bps in 2022.
  • Year by year, EBIT Margin stood at 37.89% in 2022, then jumped by 74 bps to 10.0% in 2023, then jumped by 116 bps to 1.63% in 2024, then soared by 270 bps to 6.06% in 2025, then plunged by 63 bps to 2.23% in 2026.
  • According to Business Quant data, EBIT Margin over the past three periods registered 2.23%, 6.06%, and 4.61% for Q1 2026, Q4 2025, and Q3 2025 respectively.

Peer Comparison

Historic Data

Download Data
DateValue
Mar 31, 2026 2.23%
Dec 31, 2025 6.06%
Sep 30, 2025 4.61%
Jun 30, 2025 7.81%
Mar 31, 2025 0.21%
Dec 31, 2024 1.63%
Sep 30, 2024 3.73%
Jun 30, 2024 -9.55%
Mar 31, 2024 -9.04%
Dec 31, 2023 -10.00%
Sep 30, 2023 -19.07%
Jun 30, 2023 -24.09%
Mar 31, 2023 -27.12%
Dec 31, 2022 -37.89%
Sep 30, 2022 -31.91%
Jun 30, 2022 -44.63%
Mar 31, 2022 -39.39%
Dec 31, 2021 -111.21%
Sep 30, 2021 -36.07%
Jun 30, 2021 -33.83%