Bath & Body Works (BBWI) Gross Margin (2009 - 2026)
Bath & Body Works (BBWI) posted Gross Margin of 45.71% for fiscal Q2 2027 (quarter ended Aug 1, 2026), up 4.39 percentage points from 41.32% a year earlier.
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Analysis
Bath & Body Works (BBWI) Gross Margin (2009 - 2026) Analysis & Trends
For the trailing twelve months through Aug 1, 2026, Gross Margin at Bath & Body Works was 43.82%, down 0.78 percentage points year-over-year; for FY2026 (ended Jan 31, 2026), it came in at 43.74%, down 0.52 percentage points from FY2025.
- Annual Gross Margin shows a five-year change of -4.38 percentage points (FY2021 to FY2026).
- In prior fiscal years, Bath & Body Works' Gross Margin was 44.26% in FY2025 (+0.70 pp), 43.56% in FY2024 (+0.50 pp), 43.06% in FY2023 (-5.85 pp) and 48.91% in FY2022 (+0.79 pp).
- The fiscal Q2 2027 figure stands as the highest quarterly Gross Margin since fiscal Q4 2025.
- On a year-over-year basis, Gross Margin increased in four of the last seven quarters, with an average year-over-year change of +0.52 percentage points.
- The strongest year-over-year quarter for Gross Margin in the past five years was fiscal Q2 2027, with a gain of 4.39 percentage points; the weakest was fiscal Q2 2023, with a drop of 7.80 percentage points.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Procter & Gamble | 389.52 Bn | 341.08 Bn | 11.60 Bn | 49.83% |
| 2 | Colgate Palmolive | 77.87 Bn | 72.35 Bn | 3.23 Bn | 60.22% |
| 3 | Estee Lauder Companies | 40.86 Bn | 27.95 Bn | 2.81 Bn | 75.72% |
| 4 | Kenvue | 37.02 Bn | 32.73 Bn | 2.31 Bn | 59.55% |
| 5 | Kimberly Clark | 36.57 Bn | 32.51 Bn | 1.44 Bn | 34.86% |
| 6 | Church & Dwight | 26.26 Bn | 24.65 Bn | 749.40 Mn | 46.78% |
| 7 | Clorox | 12.68 Bn | 10.94 Bn | 770.00 Mn | 40.42% |
| 8 | e.l.f. Beauty | 6.96 Bn | 5.78 Bn | 370.22 Mn | 71.09% |
| 9 | Reynolds Consumer Products | 5.15 Bn | 4.85 Bn | 236.00 Mn | 25.00% |
| 10 | Bath & Body Works | 4.60 Bn | 1.80 Bn | 692.00 Mn | 45.71% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Aug 1, 2026 | 45.71% |
| Jan 31, 2026 | 45.67% |
| Nov 1, 2025 | 41.28% |
| Aug 2, 2025 | 41.32% |
| May 3, 2025 | 45.37% |
| Feb 1, 2025 | 46.68% |
| Nov 2, 2024 | 43.48% |
| Aug 3, 2024 | 41.02% |
| May 4, 2024 | 43.79% |
| Feb 3, 2024 | 45.91% |
| Oct 28, 2023 | 43.66% |
| Jul 29, 2023 | 39.90% |
| Apr 29, 2023 | 42.69% |
| Jan 28, 2023 | 43.27% |
| Oct 29, 2022 | 42.27% |
| Jul 30, 2022 | 40.79% |
| Apr 30, 2022 | 46.14% |
| Jan 29, 2022 | 47.77% |
| Oct 30, 2021 | 49.91% |
| Jul 31, 2021 | 48.59% |
API Access
Bath & Body Works Gross Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=gross-margin&ticker=BBWI&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "gross-margin", "ticker": "BBWI", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=gross-margin&ticker=BBWI&period=max&api_key=YOUR_API_KEY");
const data = await res.json();