MINISO Group Holding (MNSO) Gross Margin (2019 - 2025)

MINISO Group Holding (MNSO) reported Gross Margin of 8.18% for Q4 2025, down 3887.0% year-over-year from 0.22% in Q4 2024, and down 81.69% quarter-over-quarter from 44.68% in Q3 2025.

MINISO Group Holding (MNSO) Gross Margin (2019 - 2025) Analysis & Trends

MINISO Group Holding (MNSO) has 7 years of Gross Margin data on file, last reported at 8.18% in Q4 2025.

  • Gross Margin for Q4 2025 came in at 8.18%, down 3887.0% year-over-year; the trailing twelve-month figure through Dec 2025 was 18.96% (down 2597.0% YoY), and the FY2025 annual result was 44.99%, up 5.0% from the prior year.
  • Gross Margin retreated to 8.18% in Q4 2025 per MNSO's latest filing, from 44.68% in the prior quarter.
  • Over five years, Gross Margin peaked at 47.05% in Q4 2024 and troughed at 8.18% in Q4 2025.
  • A 5-year average of 37.13% and a median of 39.97% in 2022 frame the typical range for Gross Margin.
  • The sharpest annual moves came in 2022 and 2025: Gross Margin surged 885 bps in 2022, then plunged 3887 bps in 2025.
  • A 5-year view of Gross Margin shows it stood at 31.12% in 2021, then rose by 28 bps to 39.97% in 2022, then gained by 6 bps to 42.46% in 2023, then advanced by 11 bps to 47.05% in 2024, then slumped by 83 bps to 8.18% in 2025.
  • Business Quant data shows MNSO's Gross Margin at 8.18% in Q4 2025, 44.68% in Q3 2025, and 44.28% in Q2 2025.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) Gross Margin (Qtr)
1 Caseys General Stores 27.84 Bn 27.38 Bn 1.01 Bn 25.70%
2 Williams Sonoma 24.59 Bn 23.57 Bn 1.10 Bn 46.87%
3 Ulta Beauty 20.75 Bn 20.25 Bn 1.48 Bn 38.06%
4 Dick'S Sporting Goods 17.81 Bn 16.45 Bn 1.77 Bn 28.43%
5 Tractor Supply 15.90 Bn 15.67 Bn 1.30 Bn 36.22%
6 Best Buy 15.61 Bn 13.87 Bn 2.10 Bn 23.52%
7 NaaS Technology 14.72 Bn 14.70 Bn - -
8 Five Below 10.27 Bn 9.34 Bn 696.98 Mn 40.32%
9 Murphy USA 10.20 Bn 10.08 Bn 3.98 Bn 82.59%
10 MINISO Group Holding 173,419.49 -989.43 Mn 409.04 Mn 8.18%

Historic Data

Download Data
DateValue
Dec 31, 2025 8.18%
Sep 30, 2025 44.68%
Jun 30, 2025 44.28%
Mar 31, 2025 44.23%
Dec 31, 2024 47.05%
Sep 30, 2024 44.89%
Jun 30, 2024 43.95%
Mar 31, 2024 43.41%
Dec 31, 2023 42.46%
Sep 30, 2023 41.77%
Jun 30, 2023 39.84%
Mar 31, 2023 39.33%
Dec 31, 2022 39.97%
Sep 30, 2022 35.66%
Jun 30, 2022 33.30%
Dec 31, 2021 31.12%
Sep 30, 2021 27.45%
Jun 30, 2021 25.85%
Mar 31, 2021 28.10%
Dec 31, 2020 27.97%