Alibaba Group Holding (BABA) Return on Sales [ROS] (2013 - 2026)
Alibaba Group Holding's Return on Sales [ROS] was 5.62% in the quarter ended Jun 30, 2026, down 8.37 percentage points from 13.99% a year earlier but up 5.97 percentage points from the prior quarter.
Alibaba Group Holding (BABA) Return on Sales [ROS] (2013 - 2026) Analysis & Trends
On a trailing twelve-month basis, Alibaba Group Holding's Return on Sales [ROS] was 2.89% through Jun 30, 2026, down 11.13 percentage points year-over-year; for the year ended Mar 31, 2026, it was 4.76%, down 9.38 percentage points from the prior year.
- Return on Sales [ROS] shows a five-year change of -7.74 percentage points (years ended Mar 2021 to Mar 2026).
- In earlier years, Return on Sales [ROS] was 14.14% in the year ended Mar 31, 2025 (+2.10 pp), 12.04% in the year ended Mar 31, 2024 (+0.45 pp), 11.59% in the year ended Mar 31, 2023 (+3.43 pp) and 8.16% in the year ended Mar 31, 2022 (-4.34 pp).
- Quarterly Return on Sales [ROS] has moved between -0.35% (the quarter ended Mar 31, 2026) and 18.79% (the quarter ended Jun 30, 2023) over five years.
- Compared with a year earlier, Return on Sales [ROS] has declined for five straight quarters, with an average year-over-year change of -4.23 percentage points over the last eight quarters.
- The best year-over-year quarter for Return on Sales [ROS] over five years was the quarter ended Mar 31, 2022 (a gain of 12.28 percentage points); the worst was the quarter ended Dec 31, 2021 (a drop of 19.26 percentage points).
- Per Business Quant data, BABA's Return on Sales [ROS] in the three quarters before the quarter ended Jun 30, 2026 was -0.35% (quarter ended Mar 31, 2026), 3.68% (quarter ended Dec 31, 2025) and 2.15% (quarter ended Sep 30, 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | ROS (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 3,462.85 Bn | 3,197.75 Bn | 76.16 Bn | 31.81% |
| 2 | Meta Platforms | 1,559.43 Bn | 1,223.94 Bn | 51.23 Bn | 20.10% |
| 3 | Netflix | 262.12 Bn | 223.42 Bn | 6.80 Bn | 34.63% |
| 4 | Alibaba Group Holding | 253.57 Bn | 67.20 Bn | 15.16 Bn | 5.64% |
| 5 | Shopify | 191.77 Bn | 170.57 Bn | 1.78 Bn | 15.18% |
| 6 | Uber Technologies | 139.89 Bn | 110.71 Bn | 6.42 Bn | 9.80% |
| 7 | AppLovin | 130.31 Bn | 118.84 Bn | 1.94 Bn | 78.22% |
| 8 | Spotify Technology | 123.80 Bn | 80.72 Bn | 1.89 Bn | 13.52% |
| 9 | Booking Holdings | 120.61 Bn | 54.35 Bn | - | 38.43% |
| 10 | PDD Holdings | 116.11 Bn | -127.94 Bn | 9.48 Bn | 24.71% |
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 5.64% |
| Mar 31, 2026 | -0.35% |
| Dec 31, 2025 | 3.74% |
| Sep 30, 2025 | 2.17% |
| Jun 30, 2025 | 14.13% |
| Mar 31, 2025 | 12.04% |
| Dec 31, 2024 | 14.71% |
| Sep 30, 2024 | 14.90% |
| Jun 30, 2024 | 14.80% |
| Mar 31, 2024 | 6.65% |
| Dec 31, 2023 | 8.65% |
| Sep 30, 2023 | 14.94% |
| Jun 30, 2023 | 18.15% |
| Mar 31, 2023 | 7.32% |
| Dec 31, 2022 | 14.14% |
| Sep 30, 2022 | 12.13% |
| Jun 30, 2022 | 12.13% |
| Mar 31, 2022 | 8.19% |
| Dec 31, 2021 | 2.91% |
| Sep 30, 2021 | 7.48% |
Alibaba Group Holding Return on Sales [ROS] API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=return-on-sales-%5Bros%5D&ticker=BABA&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "return-on-sales-[ros]", "ticker": "BABA", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=return-on-sales-%5Bros%5D&ticker=BABA&period=max&api_key=YOUR_API_KEY");
const data = await res.json();