Apple (AAPL) Gross Margin (2009 - 2026)
Apple (AAPL) posted Gross Margin of 49.27% for Q1 2026, up 2.31% quarter-over-quarter from 48.16% in Q4 2025, and up 222.0% year-on-year from 15.3% in Q1 2025.
Apple (AAPL) Gross Margin (2009 - 2026) Analysis & Trends
Apple (AAPL) has reported Gross Margin for 18 consecutive years, with 49.27% the latest figure, recorded in Q1 2026.
- Gross Margin for Q1 2026 came in at 49.27%, up 222.0% year-over-year; the trailing twelve-month figure through Mar 2026 was 47.86% (up 123.0% YoY), and the FY2025 annual result was 46.91%, up 70.0% from the prior year.
- Gross Margin was 49.27% for Q1 2026 at Apple, up from 48.16% in the prior quarter.
- Over five years, Gross Margin peaked at 49.27% in Q1 2026 and troughed at 42.26% in Q3 2022.
- Average Gross Margin over 5 years is 45.66%, with a median of 46.22% recorded in 2024.
- Year-over-year, Gross Margin plunged 80 bps in 2022 and surged 291 bps in 2023.
- Over 5 years, Gross Margin stood at 42.96% in 2022, then rose by 7 bps to 45.87% in 2023, then rose by 2 bps to 46.88% in 2024, then advanced by 3 bps to 48.16% in 2025, then rose by 2 bps to 49.27% in 2026.
- Per Business Quant data, the three most recent Gross Margin figures were 49.27% in Q1 2026, 48.16% in Q4 2025, and 47.18% in Q3 2025.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Apple | 4,319.52 Bn | 4,251.01 Bn | 54.78 Bn | 49.27% |
| 2 | Sonos | 1.61 Bn | 1.36 Bn | 124.65 Mn | 44.28% |
| 3 | Zepp Health | 1.32 Bn | -101.84 Bn | 19.44 Mn | 37.71% |
| 4 | Vuzix | 214.94 Mn | 193.79 Mn | 375,000.00 | 16.72% |
| 5 | UTime | 79.34 Mn | 37.42 Mn | - | - |
| 6 | Universal Electronics | 59.18 Mn | 29.36 Mn | 20.60 Mn | 26.06% |
| 7 | Axil Brands | 44.10 Mn | 38.58 Mn | 5.04 Mn | 69.12% |
| 8 | Foxx Development Holdings | 23.69 Mn | 20.50 Mn | -1.45 Mn | -16.74% |
| 9 | Fenbo Holdings | 10.51 Mn | 7.81 Mn | - | - |
| 10 | Emerson Radio | 7.58 Mn | -4.72 Mn | -122,000.00 | -7.98% |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 28, 2026 | 49.27% |
| Dec 27, 2025 | 48.16% |
| Sep 27, 2025 | 47.18% |
| Jun 28, 2025 | 46.49% |
| Mar 29, 2025 | 47.05% |
| Dec 28, 2024 | 46.88% |
| Sep 28, 2024 | 46.22% |
| Jun 29, 2024 | 46.26% |
| Mar 30, 2024 | 46.58% |
| Dec 30, 2023 | 45.87% |
| Sep 30, 2023 | 45.17% |
| Jul 1, 2023 | 44.52% |
| Apr 1, 2023 | 44.26% |
| Dec 31, 2022 | 42.96% |
| Sep 24, 2022 | 42.26% |
| Jun 25, 2022 | 43.26% |
| Mar 26, 2022 | 43.75% |
| Dec 25, 2021 | 43.76% |
| Sep 25, 2021 | 42.20% |
| Jun 26, 2021 | 43.29% |