Apple AAPL
NASDAQ AAPL
$332.50 +1.16 (+0.35%)
As of: Sep 16, 2026 · 3:59 PM EDT

Apple (AAPL) Gross Margin (2009 - 2026)

Apple's (AAPL) quarterly Gross Margin came in at 50.06% in Q2 2026, up 357.0% on a YoY basis from 10.95% in Q2 2025, and up 1.59% quarter-over-quarter from 49.27% in Q1 2026.

Analysis

Apple (AAPL) Gross Margin (2009 - 2026) Analysis & Trends

Apple (AAPL) has reported Gross Margin for 18 consecutive years, with 50.06% the latest figure, recorded in Q2 2026.

  • For the quarter ending Q2 2026, Gross Margin rose 357.0% year-over-year to 50.06%; the trailing twelve-month figure through Jun 2026 stood at 48.65% (up 197.0% YoY), and the FY2025 full-year result was 46.91%, up 70.0% from the prior year.
  • Gross Margin grew to 50.06% in Q2 2026 per AAPL's latest filing, from 49.27% in the prior quarter.
  • Across five years, Gross Margin topped out at 50.06% in Q2 2026 and bottomed at 42.26% in Q3 2022.
  • Historically, Gross Margin has averaged 45.9% across 5 years, with a median of 46.24% in 2024.
  • The sharpest annual moves came in 2022 and 2026: Gross Margin tumbled 80 bps in 2022, then soared 357 bps in 2026.
  • Over 5 years, Gross Margin stood at 42.96% in 2022, then increased by 7 bps to 45.87% in 2023, then increased by 2 bps to 46.88% in 2024, then gained by 3 bps to 48.16% in 2025, then rose by 4 bps to 50.06% in 2026.
  • According to Business Quant data, Gross Margin over the past three periods registered 50.06%, 49.27%, and 48.16% for Q2 2026, Q1 2026, and Q4 2025 respectively.
Peer Set

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) Gross Margin (Qtr)
1 Apple 4,871.54 Bn 4,809.15 Bn 54.77 Bn 50.06%
2 Garmin 53.52 Bn 50.86 Bn 1.26 Bn 62.41%
3 Vuzix 216.03 Mn 198.73 Mn -645,411.00 -57.96%
4 Zepp Health 67.74 Mn -1.92 Mn 23.73 Mn 37.35%
5 Foxx Development Holdings 16.70 Mn 13.51 Mn -1.45 Mn -16.74%
6 Wearable Devices 640,004.28 -18.20 Mn - -
Historic Data

Historic Data

Download Data
DateValue
Jun 27, 2026 50.06%
Mar 28, 2026 49.27%
Dec 27, 2025 48.16%
Sep 27, 2025 47.18%
Jun 28, 2025 46.49%
Mar 29, 2025 47.05%
Dec 28, 2024 46.88%
Sep 28, 2024 46.22%
Jun 29, 2024 46.26%
Mar 30, 2024 46.58%
Dec 30, 2023 45.87%
Sep 30, 2023 45.17%
Jul 1, 2023 44.52%
Apr 1, 2023 44.26%
Dec 31, 2022 42.96%
Sep 24, 2022 42.26%
Jun 25, 2022 43.26%
Mar 26, 2022 43.75%
Dec 25, 2021 43.76%
Sep 25, 2021 42.20%