SMFG vs SYF vs MS Stock Comparison

Sumitomo Mitsui Financial, Synchrony Financial and Morgan Stanley Prices as of Nov 2, 2026 Peers: Industry group
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SYF Synchrony Financial
$76.83 +7.0% 1M +3.3% 1Y
Market cap
$23.89B
P/E
7.6x
Revenue (TTM)
$19.31B
Div. yield
1.61%
Consumer Lending Financial Services
5 wins
MS Morgan Stanley
$185.74 -2.4% 1M +13.3% 1Y
Market cap
$291.97B
P/E
14.8x
Revenue (TTM)
$78.04B
Div. yield
2.32%
Money Center Banks Financial Services
5 wins

Head to Head

12 decided of 12

Morgan Stanley leads on 5 of the 12 questions below (Morgan Stanley 5, Synchrony Financial 5, Sumitomo Mitsui Financial 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionSMFGSYFMSLeader
Larger companyMarket capitalisation $91.94B $23.89B $291.97B MS
Cheaper on earningsLower P/E, profitable companies only -2.1x 7.6x 14.8x SYF
Cheaper on forward earningsLower price / next fiscal year consensus EPS 14.4x 7.8x 13.6x SYF
Faster revenue growthRevenue growth, trailing twelve months +7.2% +2.6% +18.0% MS
More profitableNet margin, trailing twelve months -42.9% 16.8% 25.0% MS
Better return on capitalReturn on invested capital -0.9% 25.7% 12.0% SYF
Less leveragedLower net debt / EBITDA — -0.9x 2.9x SYF
Higher dividend yieldTrailing dividend yield 1.21% 1.61% 2.32% MS
Better 1-year returnPrice return, last 12 months +47.5% +3.3% +13.3% SMFG
Better 5-year returnAnnualised price return, 5 years +29.2%/yr +9.8%/yr +12.6%/yr SMFG
Less volatileAnnualised volatility, 1 year 29.3% 31.8% 28.7% MS
Higher overall scoreMean of the five percentile scores vs peers 18/100 80/100 39/100 SYF

Percentile Scorecard

SMFGSYFMS

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisSMFGSYFMS
Valuation 46 #194 of 359 95 #10 of 169 6 #338 of 359
Growth 20 #272 of 340 49 #85 of 164 87 #44 of 340
Profitability 15 #291 of 343 91 #15 of 154 24 #261 of 343
Financial Health 3 #329 of 338 79 #35 of 163 2 #330 of 338
Shareholder Returns 8 #323 of 351 85 #21 of 137 75 #87 of 351
Overall 18 80 39
  • SMFG ranked among 368 companies in Banking
  • SYF ranked among 174 companies in Lending and Credit
  • MS ranked among 368 companies in Banking

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodSMFGSYFMSSPY
1 month -5.5%+7.0%-2.4% -2.3%
3 months -4.8%-1.3%-12.1% -0.7%
6 months +14.4%+3.5%-1.2% +4.8%
Year to date +24.3%-7.9%+4.6% +10.3%
1 year +47.5%+3.3%+13.3% +10.3%
3 years +136.7%+154.8%+143.6% +73.0%
3 years, per year +33.3%+36.6%+34.6% +20.1%
5 years +260.1%+59.4%+81.0% +61.9%
5 years, per year +29.2%+9.8%+12.6% +10.1%
10 years +257.4%+170.3%+464.2% +258.6%
10 years, per year +13.6%+10.5%+18.9% +13.6%

Risk

MeasureSMFGSYFMSSPY
Volatility, 1Y 29.3%31.8%28.7% 12.8%
Downside volatility, 1Y 28.0%36.4%30.3% 12.8%
Beta vs S&P 500, 1Y 1.111.181.44 1.00
Return / volatility, 1Y 1.620.100.46 0.80
Max drawdown, 5Y -30.0%-46.7%-35.3% -25.4%
From 52-week high -12.8%-13.2%-18.7% -3.5%
52-week high $27.55$88.47$228.55 $779.14
52-week low $16.14$63.78$154.37 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleSMFGSYFMS
P/E now vs peer median -2.1xmedian 12.7x 7.6xmedian 11.6x 14.8xmedian 12.7x
P/S now vs peer median 0.9xmedian 3.5x 1.2xmedian 2.7x 3.7xmedian 3.5x
EV/EBITDA now vs peer median —median 4.9x 1.8xmedian 13.1x 6.4xmedian 4.9x
P/FCF now vs peer median —median 11.4x 2.5xmedian 6.0x -15.7xmedian 11.4x
P/B now vs peer median 1.3xmedian 1.2x 1.4xmedian 0.7x 2.5xmedian 1.2x
PEG now vs peer median 0.08median 1.46 0.35median 0.34 0.50median 1.46

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsSMFGSYFMS
Revenue $102.83B $19.31B $78.04B
Gross profit $67.73B – –
Operating income -$30.78B – –
Net income $11.49B $3.33B $20.37B
Free cash flow – $9.56B -$18.58B
EPS (diluted) $-11.47 $10.06 $12.46
Cash & equivalents – $15.90B $160.14B
Total debt $102.00B $8.11B $392.56B
Shares (diluted) 3.84B 322.40M 1.57B
Enterprise value -$1.26T -$43.73B -$217.12B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricSMFGSYFMS
P/E -2.1x 7.6x 14.8x
P/FCF – 2.5x -15.7x
P/Operating cash flow – 2.5x -18.7x
P/S 0.9x 1.2x 3.7x
P/B 1.3x 1.4x 2.5x
P/Tangible book 1.3x 1.5x 2.6x
EV/EBITDA – 1.8x 6.4x
EV/EBIT -35.9x 1.9x 6.8x
EV/Revenue 0.8x 0.8x 6.7x
EV/FCF – 1.7x -28.2x
EV/Operating cash flow – 1.7x -33.6x
PEG (3Y EPS CAGR) 0.08 0.35 0.50

Growth

14 metrics
MetricSMFGSYFMS
Revenue growth (1Y) 7.2% 2.6% 18.0%
Revenue CAGR (3Y) 14.3% 4.6% 13.3%
Gross profit growth (1Y) 12.6% – –
Gross profit CAGR (3Y) 5.3% – –
Operating income growth (1Y) -32.3% – –
Operating income CAGR (3Y) -75.2% – –
Net income growth (1Y) 823.3% -6.8% 36.7%
Net income CAGR (3Y) 4.6% 12.0% 26.0%
EPS growth (1Y) 15.9% 6.5% 40.3%
EPS CAGR (3Y) -25.7% 21.7% 29.4%
Operating cash flow growth (1Y) – -2.0% 11.8%
Operating cash flow CAGR (3Y) – 5.6% 27.6%
Free cash flow growth (1Y) – -2.0% 11.3%
Free cash flow CAGR (3Y) – 5.6% 25.1%

Profitability

14 metrics
MetricSMFGSYFMS
Gross margin 65.9% – –
EBITDA margin – 45.8% 104.2%
Operating margin -29.9% – –
Pretax margin 14.7% 22.6% 33.5%
Net margin -42.9% 16.8% 25.0%
FCF margin – 49.5% -23.8%
Operating cash flow margin – 49.5% -20.0%
Return on equity 13.3% 19.9% 17.5%
Return on assets 0.6% 2.7% 1.3%
Return on invested capital -0.9% 25.7% 12.0%
Return on capital employed – – –
Asset turnover 0.1x 0.2x 0.0x
Cash conversion (OCF / net income) – 2.9x -0.8x
Stock comp / revenue – – 2.6%

Financial Health

11 metrics
MetricSMFGSYFMS
Debt / assets 5.0% 6.6% 23.4%
Debt / equity 1.4x 0.5x 3.3x
Net debt / EBITDA – -0.9x 2.9x
Debt / FCF – 0.8x -21.1x
Liabilities / assets 96.4% 86.5% 93.0%
Equity / assets 3.6% 13.5% 7.0%
Interest coverage -0.1x 2.1x 1.5x
Current ratio – – –
Quick ratio – – –
Cash ratio – – –
Altman Z-score – – –

Shareholder Returns

7 metrics
MetricSMFGSYFMS
Dividend yield 1.2% 1.6% 2.3%
Net buyback yield – 16.1% 2.5%
Shareholder yield 1.2% 17.7% 4.8%
Payout ratio (earnings) – 12.6% –
Payout ratio (FCF) – 4.4% –
Dividend growth (1Y) – 0.5% –
Dividend CAGR (3Y) – 1.1% –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusSMFGSYFMS
Forward P/E 14.4xFY2026 7.8xFY2026 13.6xFY2026
EPS, next fiscal year $1.67FY2026 $9.82FY2026 $13.66FY2026
EPS growth, next FY +28.5%FY2026 +5.8%FY2026 +33.8%FY2026
EPS growth, the year after +2.4% +10.3% -4.2%
Revenue, next fiscal year $34.01BFY2026 $15.69BFY2026 $80.05BFY2026
Revenue growth, next FY -50.1%FY2026 +4.7%FY2026 +13.3%FY2026
Revenue growth, the year after +14.2% +7.5% +13.3%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersSMFGSYFMS
Held by institutions 3.5% 100.0% 85.7%
Institutions holding 461 1,004 2,745
Change in shares held, QoQ +7.9% -0.8% +1.5%
Institutions buying 291 527 1,470
Institutions selling 93 346 940
Buyers to sellers 3.13 1.52 1.56

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

SMFGSYFMS
SMFG 1.00 0.24 0.45
SYF 0.24 1.00 0.54
MS 0.45 0.54 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, SMFG, SYF and MS?

Morgan Stanley (MS) is the largest by market capitalisation: Sumitomo Mitsui Financial (SMFG) $91.94B, Synchrony Financial (SYF) $23.89B, Morgan Stanley (MS) $291.97B.

Which stock is cheaper, SMFG, SYF and MS?

Synchrony Financial (SYF) trades on the lowest price-to-earnings ratio (Sumitomo Mitsui Financial (SMFG) -2.1x, Synchrony Financial (SYF) 7.6x, Morgan Stanley (MS) 14.8x). On next year's consensus earnings, Synchrony Financial (SYF) is cheapest (Sumitomo Mitsui Financial (SMFG) 14.4x, Synchrony Financial (SYF) 7.8x, Morgan Stanley (MS) 13.6x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Morgan Stanley (MS) grew revenue fastest over the trailing twelve months: Sumitomo Mitsui Financial (SMFG) +7.2%, Synchrony Financial (SYF) +2.6%, Morgan Stanley (MS) +18.0%.

Which company is more profitable?

Morgan Stanley (MS) has the highest net margin (Sumitomo Mitsui Financial (SMFG) -42.9%, Synchrony Financial (SYF) 16.8%, Morgan Stanley (MS) 25.0%). On return on invested capital, Synchrony Financial (SYF) leads (Sumitomo Mitsui Financial (SMFG) -0.9%, Synchrony Financial (SYF) 25.7%, Morgan Stanley (MS) 12.0%).

Which stock has performed better?

Over the past year Sumitomo Mitsui Financial (SMFG) returned the most: Sumitomo Mitsui Financial (SMFG) +47.5%, Synchrony Financial (SYF) +3.3%, Morgan Stanley (MS) +13.3%. Over five years, Sumitomo Mitsui Financial (SMFG) compounded fastest (Sumitomo Mitsui Financial (SMFG) +29.2%/yr, Synchrony Financial (SYF) +9.8%/yr, Morgan Stanley (MS) +12.6%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Morgan Stanley (MS) has the highest dividend yield: Sumitomo Mitsui Financial (SMFG) 1.21%, Synchrony Financial (SYF) 1.61%, Morgan Stanley (MS) 2.32%.

Which stock is riskier?

By one-year price volatility, Morgan Stanley (MS) has been the steadiest (Sumitomo Mitsui Financial (SMFG) 29.3%, Synchrony Financial (SYF) 31.8%, Morgan Stanley (MS) 28.7%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, SMFG, SYF and MS?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Morgan Stanley (MS) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.